DDB Worldwide Inc., New York Follow Update

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Alina Kessel new CEO of the DDB Tribal Group

August 17, 2010

Berlin, Germany, July 26, 2010 -- Alina Kessel will become the new Chief Executive Officer of the DDB Tribal Group. She will assume this position in the 4th quarter of 2010 and thereby complete the leadership trio of the new DDB Tribal Group. The top manager, who was born in Russia and raised in the USA, will expedite the expansion of the group’s international consulting excellence and also run the DDB Tribal location in Berlin from an operative standpoint.