This Thursday, Euro RSCG Worldwide will launch a global Royal Wedding Tweetup. Its team members around the globe, known for their leadership in social media, consumer insights, corporate social responsibility and trendspotting, will offer three days of reports on the social, commercial, charitable and future implications of the massive event—and anyone on ERWW staff, in the media, or from the general public who has a Twitter account and is interested in participating may do so using the #EuroTwedding hashtag to join in on the conversation.   In addition, Euro RSCG Worldwide will debut a Royal Wedding microsite (http://bit.ly/f2xud4) where media can join the conversation and see a curated “best of the world’s coverage.” The network plans to publish topline findings based on what’s discussed on the many hundreds of bit.ly’s that will be tweeted with the #EuroTwedding hashtag.   Download Press Release    

This Thursday, Euro RSCG Worldwide will launch a global Royal Wedding Tweetup. Its team members around the globe, known for their leadership in social media, consumer insights, corporate social responsibility and trendspotting, will offer three days of reports on the social, commercial, charitable and future implications of the massive event—and anyone on ERWW staff, in the media, or from the general public who has a Twitter account and is interested in participating may do so using the #EuroTwedding hashtag to join in on the conversation.

 

In addition, Euro RSCG Worldwide will debut a Royal Wedding microsite (http://bit.ly/f2xud4) where media can join the conversation and see a curated “best of the world’s coverage.” The network plans to publish topline findings based on what’s discussed on the many hundreds of bit.ly’s that will be tweeted with the #EuroTwedding hashtag.

 

Download Press Release

 

 

It’s time to dismiss the notion of disengaged youth. Euro RSCG Worldwide has released the results of its latest global study. Contrary to outdated stereotypes of youth apathy, the study reveals a generation intent on creating meaningful change—only through social media and pragmatic day-to-day consumer actions rather than traditional political channels.

It’s time to dismiss the notion of disengaged youth. Euro RSCG Worldwide has released the results of its latest global study in the Prosumer Report white paper entitled “Millennials: The Challenger Generation.” Contrary to outdated stereotypes of youth apathy, the study reveals a generation intent on creating meaningful change—only through social media and pragmatic day-to-day consumer actions rather than traditional political channels.   The study surveyed a total of 3,000 respondents across China, France, India, the United Kingdom, and the United States, exploring the habits and perspectives of the millennial generation with regard to the workplace, consumerism, family, and views of the future. “What we’re seeing is the rise of a unique generation—powerful not just as a consequence of their sheer numbers but because of their abiding sense of personal responsibility to their communities and world, their knowledge of global issues, and their fluency with the tools, especially social media, that allow them to act individually and also to join together to effect positive change,” says David Jones, global CEO of Havas and Euro RSCG Worldwide and cofounder of One Young World, the premier forum for young leaders across the globe.   Download press release    

It’s time to dismiss the notion of disengaged youth. Euro RSCG Worldwide has released the results of its latest global study in the Prosumer Report white paper entitled “Millennials: The Challenger Generation.” Contrary to outdated stereotypes of youth apathy, the study reveals a generation intent on creating meaningful change—only through social media and pragmatic day-to-day consumer actions rather than traditional political channels.

 

The study surveyed a total of 3,000 respondents across China, France, India, the United Kingdom, and the United States, exploring the habits and perspectives of the millennial generation with regard to the workplace, consumerism, family, and views of the future.

“What we’re seeing is the rise of a unique generation—powerful not just as a consequence of their sheer numbers but because of their abiding sense of personal responsibility to their communities and world, their knowledge of global issues, and their fluency with the tools, especially social media, that allow them to act individually and also to join together to effect positive change,” says David Jones, global CEO of Havas and Euro RSCG Worldwide and cofounder of One Young World, the premier forum for young leaders across the globe.

 

Download press release