Title5000 Year Journey
Agency
Campaign 5000 Year Journey
Advertiser Philips
Brand Sonicare
PostedMay 2014
Business Sector Toothbrushes
Tagline Stick With Technology
Story Despite adopting new technology at a rapid rate, the majority of people haven’t held their oral healthcare to the same standard. To illustrate this dilemma, director Jonathan Notaro and the Brand New School New York team created a vivid story of one man’s journey through 5000 years of manual toothbrushing technology. 
Media Type Television
Length
Market United States
Production Company
Director

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