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Ogilvy & Mather Creative Work

Title "5000 Year Journey"
Agency Ogilvy & Mather
Campaign 5000 Year Journey
Advertiser Philips
Brand Sonicare
Business Sector Toothbrushes

Despite adopting new technology at a rapid rate, the majority of people haven’t held their oral healthcare to the same standard. To illustrate this dilemma, director Jonathan Notaro and the Brand New School New York team created a vivid story of one man’s journey through 5000 years of manual toothbrushing technology. 

Tagline Stick With Technology
Media Type Television
Length75 seconds
Market United States
Production Company Brand New School
Director Mr. Jonathan Notaro

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