Agency Profile

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Y&R New York, New York

  • 3 Columbus Circle
  • New York, New York 10019
  • United States
  • Phone: (+1) 212 210-3000

Philosophy & Competitive Advantages

Our Vision: To be our clients' most important partner.

We need to treat their business like our own, but bring our own unique thinking to the relationship. And we need to bring our best to the table - the best people, best thinking, best work and the greatest innovation.

Being a great partner will not only earn us a place at our clients' table - it will give us a chance to do great work. Out-of-the-box work. Work that leads to real success. And success leads to more success. Our business will grow organically with more new clients. More new partenrships. It will also attract the best people and lead to the greatest rewards - loyalty, retention and an inspiring enviroment. Be our clients's most important partner. That is our vision. It is our quest - and it begins with a mission.

Mission: Resist the Usual

Resist the Usual must what it has alwasy meant - superb business building ideas created through real insights and a deep knowledge of the consumer, the market and our clients' business. Ideas driven through channels of relevance and importance to the consumer - linking to all touchpoints and initiatives - and built on a foundation of trust, partnership and plain old fashioned client service. Only then, by Resisting the Usual, can we achieve our vision of becoming our cleints' true partner.

 

David Sable is Global CEO of Young & Rubicam

Trade Organizations

The Council of Foreign Relations (United States)
NYC Partnership (United States)
Catalyst (United States)
American Association of Advertising Agencies (United States)
American Advertising Federation (United States)
Advertising Women of New York (United States)
Advertising Educational Foundation (United States)

Personnel

Number of Employees: 659
Matt Anthony
CEO

Cathy Cohan
Global Chief Growth Officer

Jim Elliot
Chief Creative Officer

Marc Sobier
Global Creative Director

Campaigns

Awards

award Distinction Category Brand Year
The New York Festivals International Advertising Awards in All Media Third Prize Award Direction Land Rover 2014
The New York Festivals International Advertising Awards in All Media Third Prize Award Automotive Products & Services Land Rover 2014
Cannes Lions International Festival of Creativity Bronze Lion Public Awareness Messages Newtown Action Alliance 2014
Cannes Lions International Festival of Creativity Silver Lion Use of Music and/or Sound Design Newtown Action Alliance 2014
The New York Festivals International Advertising Awards in All Media Third Prize Award Public Service United Negro College Fund 2014
Cannes Lions International Festival of Creativity Bronze Lion Campaign Cars & Automotive Services Land Rover 2013
Cannes Lions International Festival of Creativity Bronze Lion Campaign Cars & Automotive Services Land Rover 2013
Cannes Lions International Festival of Creativity Bronze Lion Campaign Cars & Automotive Services Land Rover 2013
D&AD Awards / Yellow Pencil Yellow Pencil Radio Advertising over 30 seconds Campbell's Soup 2013
Cannes Lions International Festival of Creativity Bronze Lion Cars Land Rover 2013
Epica Awards Gold Automobile Land Rover 2013
Cannes Lions International Festival of Creativity Silver Lion Best Use of Live Events and/or Stunts Virgin Atlantic 2013
International ANDY Awards Bronze Special Effects Conrad Hotels & Resorts 2013
London International Awards - LIA Silver Music Original - Song Footaction 2013
International ANDY Awards GOLD Copywriting Land Rover 2012
New York Festivals - Innovative Advertising Awards AME Finalist Award Services Xerox 2012
The New York Festivals International Advertising Awards in All Media Bronze World Medal Automotive Land Rover 2012
The New York Festivals International Advertising Awards in All Media Bronze World Medal Automotive Land Rover 2012
The New York Festivals International Advertising Awards in All Media Silver World Medal Copywriting Land Rover 2012
The One Show Gold Pencil Consumer Television / 60 Second - Single Land Rover 2012
ACT Responsible Tributes MTV Exit 2011
Cannes Lions International Festival of Creativity Bronze Lion Mobile Advertising Airwalk 2011
Cannes Lions International Festival of Creativity Bronze Lion Mobile Advertising Airwalk 2011
CĂ­clope International Advertising Craft Festival Silver Best Direction LG 2011
CLIO Awards Silver Radio: Product/Service Craftsman 2011
CLIO Awards Silver Radio: Product/Service Craftsman 2011
CLIO Awards Silver Radio: Product/Service Craftsman 2011
CLIO Awards Gold Radio: Product/Service Craftsman 2011
CLIO Awards Gold Direction LG 2011
D&AD Awards / Yellow Pencil Yellow Pencil Digital Design Airwalk 2011
London International Awards - LIA Bronze Winner The NEW Category Airwalk 2011
London International Awards - LIA Gold Winner Visual Effects LG 2011
London International Awards - LIA Gold Winner Animation LG 2011
London International Awards - LIA Bronze Winner Automotive Land Rover 2011
London International Awards - LIA Silver Winner Automotive Land Rover 2011
The New York Festivals International Advertising Awards in All Media Bronze World Medal Media Promotion: Broadcast VH1 Argentina 2011
Cannes Lions International Festival of Creativity Silver Lion Campaign Illustration VH1 Latin America 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Publications & media VH1 Latin America 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Illustration VH1 Latin America 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Publications & media VH1 Latin America 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Illustration VH1 Latin America 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Publications & media VH1 Latin America 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Illustration VH1 Latin America 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Publications & media VH1 Latin America 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Travel, Entertainment & Leisure Virgin Atlantic 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Travel, Entertainment & Leisure Virgin Atlantic 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Travel, Entertainment & Leisure Virgin Atlantic 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Travel, Entertainment & Leisure Virgin Atlantic 2010
Cannes Lions International Festival of Creativity Bronze Lion Best Use of Sponsorship Cellular South 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Best Scriptwriting Craftsman 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Best Scriptwriting Craftsman 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Best Scriptwriting Craftsman 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Home Appliances, Furnishings, Electronics & Audio Visual Craftsman 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Home Appliances, Furnishings, Electronics & Audio Visual Craftsman 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Home Appliances, Furnishings, Electronics & Audio Visual Craftsman 2010
Cannes Lions International Festival of Creativity Gold Lion Best Scriptwriting Craftsman 2010
Cannes Lions International Festival of Creativity Gold Lion Home Appliances, Furnishings, Electronics & Audio Visual Craftsman 2010
London International Awards - LIA Bronze The NEW Category Cellular South 2010
London International Awards - LIA Bronze Campaign Virgin Atlantic 2010
Cannes Lions International Festival of Creativity Bronze Lion Campaign Fundraising & Appeals National Disaster Search Dog Foundation 2009
Cannes Lions International Festival of Creativity Bronze Lion Campaign Fundraising & Appeals National Disaster Search Dog Foundation 2009
Cannes Lions International Festival of Creativity Bronze Lion Campaign Fundraising & Appeals National Disaster Search Dog Foundation 2009
The New York Festivals International Advertising Awards in All Media Silver World Medal Civic/Social Education National Disaster Search Dog Foundation 2009
The New York Festivals International Advertising Awards in All Media Silver World Medal Civic/Social Education National Disaster Search Dog Foundation 2009
The New York Festivals International Advertising Awards in All Media Silver World Medal Civic/Social Education National Disaster Search Dog Foundation 2009
ACT Responsible Tributes Natural Frontier Market 2008
ACT Responsible Tributes Natural Frontier Market 2008
ACT Responsible Tributes Natural Frontier Market 2008
ACT Responsible Tributes United Negro College Fund (UNCF) 2007
ACT Responsible Tributes United Negro College Fund (UNCF) 2007
ACT Responsible Tributes United Negro College Fund (UNCF) 2007
AICP Winner Public Service Announcement staying-alive.org 2007
AICP Winner Agency Art Direction staying-alive.org 2007
The New York Festivals International Advertising Awards in All Media Bronze World Medal Art Direction staying-alive.org 2007
ACT Responsible Tributes National Childhood Cancer Foundation 2006
ACT Responsible Tributes United Negro College Fund (UNCF) 2006
ACT Responsible Tributes United Negro College Fund (UNCF) 2006
ACT Responsible Tributes United Negro College Fund (UNCF) 2006
ACT Responsible Tributes United Negro College Fund (UNCF) 2006
EFFIE USA Bronze Packaged Food Chunky Soup 2006
AME Awards (Advertising Marketing Effectiveness ) - New York Festivals Silver Medallion Accenture 2005
BtoB Magazine 2005 Best Xerox Color 2005
EFFIE USA Bronze campaign BrandBuzz 2005
EFFIE USA Silver campaign Fisher Price 2005
ACT Responsible Tributes NFL / United Way 2004
ACT Responsible Tributes Philip Morris 2004
ACT Responsible Tributes NFL / United Way 2004
ACT Responsible Tributes NFL / United Way 2004
International ANDY Awards Distinction Winner Sony Electronics 2004
IPA Effectiveness Awards Bronze 1-800-Call AT&T 2004
IPA Effectiveness Awards Bronze NFL 2004
IPA Effectiveness Awards Gold Media Efficiency Campaign Accenture 2004
IPA Effectiveness Awards Gold Corporate Campaign Accenture 2004
IPA Effectiveness Awards Bronze Campaign Accenture 2004
IPA Effectiveness Awards Silver Mattel 2004
IPA Effectiveness Awards Bronze Pella Windows 2004

Clients

Advertiser Brand Business Sector Type of Work since
National Hockey League National Hockey League Sports Teams, Sports Events
2007
Pfizer Confidential Health & Pharmaceutical Products
2009
United Negro College Fund United Negro College Fund Charities, Foundations, Volunteers
1973
United States Olympic Committee United States Olympic Committee Sports Teams, Sports Events
2011
Virgin Atlantic Virgin Atlantic Airways Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
2009
Wyeth Prevnar Health & Pharmaceutical Products
2009
Arthritis Foundation Arthritis Foundation Disease Awareness, Support Groups & Associations
2009
Bayer HealthCare LLC Yaz, Yasmin, Mirena Health & Pharmaceutical Products
2001
Butterball Butterball Fresh Food
2010
C Spire C Spire Personal Wireless Communication
2008
Dell Dell Computers Computers, PDAs & Calculators
2009
Goldman, Sachs & Co. Goldman Sachs Banking & Financial Services, Investments, Stock Brokers
2010
Hilton Hotel Corp. Conrad Hotels Hotels, Resorts
2010
Johnson & Johnson Corporation Remicade Health & Pharmaceutical Products
2011
LG Electronics LG Electronics Consumer Electronics & Audio-Visual
1997
Magazine Consortium Magazine Consortium Newspapers, Magazines, Books
2010
Barilla Barilla Food
1999
Chevron Corporation Chevron, Havoline, Texaco Energy Production, Raw Materials & Minerals
1987
Colgate-Palmolive Company Colgate-Palmolive Hygiene & Personal Care Products
1986
CSC Brands, L.P. Campbell's Food
1996
Danone Dannon Dairy Products & Eggs
1998
Land Rover Land Rover Sport, LR3, Range Rover Automotive
2003
Mattel, Inc. Fisher-Price Toys & Games
1996
Xerox Corporation Xerox Office Equipment
1990