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McKinney Creative Work

Title "Bulls"
Agency McKinney
Campaign Go & Smell the Roses
Advertiser LP
Brand Travelocity
Business Sector Transport, Travel and Tourism

"Go & Smell the Roses" is more than a tagline in an advertising campaign. It's a rally cry. With this new campaign, we are using our most powerful asset, the iconic Roaming Gnome, to inspire and instigate people to get off the couch, to go and smell the roses. 

Tagline Go & Smell the Roses
Media Type Television
Length15 seconds
More Information
Associate Creative Director Mr. Matt Trego
Associate Creative Director Stevie Archer
Group Creative Director Philip Marchington
Chief Creative Officer Mr. Jonathan Cude

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