Honda - “Absentminded You”

American Honda Motor Co., Inc.


TitleAbsentminded You
TaglineIt Starts With You
AgencyRPA
AdvertiserAmerican Honda Motor Co., Inc.
BrandHonda
Product NameAccord
Product CategoryAutomotive
Campaign NameIt Starts With You
Country of ProductionUnited States
LanguageEnglish
Date of First Broadcast/PublicationSeptember 19, 2012
Media TypeTelevision
Creative Director Ken Pappanduros
Creative Director Chuck Blackwell
Associate Creative Director Perrin Anderson
Associate Creative Director Hobart Birmingham
Art Director Hobart Birmingham
Group Creative Director Jason Sperling
Chief Creative Officer Joe Baratelli
Copywriter Perrin Anderson
Copywriter Ken Pappanduros
Director Stacy Wall
Director of Photography Alwin Kuchler
Line Producer Mary Livingston
Agency Producer Isadora Chesler
Agency Executive Producer Gary Paticoff
Editor Matt Chesse
Editor Jim Haygood
Telecine Mark Gethin
Music Perfume Genius
Production Company Imperial Woodpecker
Editing Company Union Editorial
Telecine MPC
Graphics Elastic