Honda - “Better/Launch”
American Honda Motor Co., Inc.
| Title | Better/Launch |
| Agency | RPA |
| Advertiser | American Honda Motor Co., Inc. |
| Brand | Honda |
| Product Name | Civic Hybrid | Sedan | Si |
| Product Category | Automotive |
| Campaign Name | Better |
| Market | United States |
| Country of Production | United States |
| Language | English |
| Date of First Broadcast/Publication | January 1, 2013 |
| Media Type | Television |
| Associate Creative Director |
Hobart Birmingham |
| Associate Creative Director |
Perrin Anderson |
| Art Director |
Hobart Birmingham |
| Art Director |
Dana Markee |
| Group Creative Director |
Jason Sperling |
| Chief Creative Officer |
Joe Baratelli |
| Copywriter |
Perrin Anderson |
| Copywriter |
Rich Siegel |
| Director |
Ellen Kuras |
| Director of Photography |
Ellen Kuras |
| Line Producer |
Suza Horvat |
| Agency Producer |
Isadora Chesler |
| Agency Executive Producer |
Gary Paticoff |
| Voice |
Jason Bateman |
| Production Company |
Gorgeous Inc. |
| Editing Company |
Union Editorial |
| Music |
Santigold |