United States Mint Awards Advertising Contract to Campbell-Ewald

September 25, 2009

Campbell Ewald - 2009 Ultra High Relief Double Eagle Gold Coin print ad
WARREN, Mich. - The United States Mint has again awarded Campbell-Ewald its national advertising contract following a mandatory competitive solicitation, according to Campbell-Ewald Chairman and Chief Executive Officer Anthony J. Hopp. Campbell-Ewald's winning proposal, which integrated insightful strategy, brilliant creative and solid execution, led to this win of a one-year contract with four option...

United States Mint Awards Advertising Contract to Campbell-Ewald

September 25, 2009

WARREN, Mich. - The United States Mint has again awarded Campbell-Ewald its national advertising contract following a mandatory competitive solicitation, according to Campbell-Ewald Chairman and Chief Executive Officer Anthony J. Hopp.

Campbell-Ewald's winning proposal, which integrated insightful strategy, brilliant creative and solid execution, led to this win of a one-year contract with four option years.

Campbell-Ewald recently launched a highly targeted campaign for the 2009 Ultra High Relief Double Eagle Gold Coin, resulting in more than 65,000 visitors to the microsite, with two-thirds clicking for more information in only 12 weeks.

"We are delighted to renew our successful relationship with the U.S. Mint," said Hopp. "We have helped them with their objectives for the past three years and look forward to the opportunity to continue the momentum by providing innovative and creative communications solutions."

Campbell-Ewald will help the U.S. Mint develop highly targeted campaigns to launch specific products.


Campbell-Ewald is one of the nation's largest advertising and digital communications agencies, with more than 1,100 employees and offices in Detroit, Los Angeles, San Antonio, Atlanta, Chicago, Dallas, New York, and Washington, D.C. A part of The Interpublic Group of Companies (NYSE:IPG), Campbell-Ewald partners with a score of national brands, including Alltel Wireless, ARAMARK, Buffalo Wild Wings, Carrier, Chevrolet, General Motors, Ghirardelli, Kaiser Permanente, Olympic Paints and Stains, OnStar, USAA, the United States Environmental Protection Agency, the United States Mint, the United States Navy and the United States Postal Service.

Campbell-Ewald's 11th Annual Creativity for Kids

August 6, 2009

Campbell Ewald - Campbell-Ewalds 2009 Creativity for Kids art contest winners join Bill Ludwig Vice Chairman Chief Creative Officer for a group photo
Warren, Mich. Campbell-Ewald put their own spin on the concept of "bring your kids to work day" during their 11th annual Creativity for Kids event held last week. The agency was transformed inside and out with fun-filled activities for employees and their young relatives. "This annual tradition allows our employees to share their work experiences and environment...

Campbell-Ewald's 11th Annual Creativity for Kids

August 6, 2009

Warren, Mich.

Campbell-Ewald put their own spin on the concept of "bring your kids to work day" during their 11th annual Creativity for Kids event held last week. The agency was transformed inside and out with fun-filled activities for employees and their young relatives.

"This annual tradition allows our employees to share their work experiences and environment with their children and have some fun in the process," said Campbell-Ewald Chairman and Chief Executive Officer Anthony J. Hopp. "It also recognizes and thanks our employees for all they so generously do for others in our communities."

This year's "gaming" theme set the stage for the annual art contest which challenged the kids to express their creativity by crafting their favorite gaming character using Arts & Scraps kits that contain recycled objects.

"We all - parents and kids alike - look forward to the art contest every year," said Vice Chairman, Chief Creative Officer Bill Ludwig. "The imagination and creativity of the kids never cease to amaze us."

The kids showed off their gaming skills as they competed in several Wii game contests and learned how advertising and gaming relate through employee-led demos and focus groups.

There was never a shortage of fun as the young visitors also enjoyed giant inflatables, laser tag, miniature golf, airbrush tattoos, caricaturists' drawings, coney dogs, ice cream, cotton candy, popcorn and sno-cones throughout the day. In the end, the kids went home with their works of art, faces decorated with tattoos and heads full of thoughts that this was just a typical day at Campbell-Ewald.

Campbell-Ewald is one of the nation's largest advertising and digital communications agencies, with more than 1,100 employees and offices in Detroit, Los Angeles, Atlanta, Chicago, Dallas, New York, and Washington, D.C. A part of The Interpublic Group of Companies (NYSE:IPG), Campbell-Ewald partners with a score of national brands, including Alltel Wireless, ARAMARK, Buffalo Wild Wings, Carrier, Chevrolet, General Motors, Ghirardelli, Kaiser Permanente, Olympic Paints and Stains, OnStar, USAA, the United States Mint, the United States Navy and the United States Postal Service.


Campbell-Ewald's 11th Annual Creativity for Kids

August 6, 2009

Warren, Mich.

Campbell-Ewald put their own spin on the concept of "bring your kids to work day" during their 11th annual Creativity for Kids event held last week. The agency was transformed inside and out with fun-filled activities for employees and their young relatives.

"This annual tradition allows our employees to share their work experiences and environment with their children and have some fun in the process," said Campbell-Ewald Chairman and Chief Executive Officer Anthony J. Hopp. "It also recognizes and thanks our employees for all they so generously do for others in our communities."

This year's "gaming" theme set the stage for the annual art contest which challenged the kids to express their creativity by crafting their favorite gaming character using Arts & Scraps kits that contain recycled objects.

"We all - parents and kids alike - look forward to the art contest every year," said Vice Chairman, Chief Creative Officer Bill Ludwig. "The imagination and creativity of the kids never cease to amaze us."

The kids showed off their gaming skills as they competed in several Wii game contests and learned how advertising and gaming relate through employee-led demos and focus groups.

There was never a shortage of fun as the young visitors also enjoyed giant inflatables, laser tag, miniature golf, airbrush tattoos, caricaturists' drawings, coney dogs, ice cream, cotton candy, popcorn and sno-cones throughout the day. In the end, the kids went home with their works of art, faces decorated with tattoos and heads full of thoughts that this was just a typical day at Campbell-Ewald.

Campbell-Ewald is one of the nation's largest advertising and digital communications agencies, with more than 1,100 employees and offices in Detroit, Los Angeles, Atlanta, Chicago, Dallas, New York, and Washington, D.C. A part of The Interpublic Group of Companies (NYSE:IPG), Campbell-Ewald partners with a score of national brands, including Alltel Wireless, ARAMARK, Buffalo Wild Wings, Carrier, Chevrolet, General Motors, Ghirardelli, Kaiser Permanente, Olympic Paints and Stains, OnStar, USAA, the United States Mint, the United States Navy and the United States Postal Service.