Forsman & Bodenfors, Göteborg Follow Update

  • Kyrkogatan 48
  • Göteborg 411 08
  • Sweden
  • Phone: (0) 31 176 730

IKEA - "Do you need a quiet space" - Forsman & Bodenfors

  • Do you need a quiet space
  • IKEA
  • IKEA
  • Forsman & Bodenfors
  • Sweden
  • Do you need a quiet space
Product NameBedrooms
Product CategoryDrugstores, Specialty Stores
More Informationhttp://demo.fb.se/e/ikea/calmbedrooms
LanguageEnglish
Media TypeWeb Site
Awards Cannes Lions International Festival of Creativity, 2008 (Silver Lion) for Other Consumer Products (including Durable Goods)
Art Directors Annual Awards, 2008 (Silver Cube) for Innovation and Development Games/Movies/Webisodes/ Entertainment
Eurobest, 2007 (Eurobest Silver) for Websites & Microsites: Other Consumer Products incl. Durable Goods

Story

On site you can experience four different rooms and check them out from three different angles.

Concept

In this campaign IKEA invites you to look at your bedroom in a new way. Not just as a room to sleep in, but also as an oasis of calm where you can read, relax and recharge after a hectic day full of work and household chores.