Latest news from Forsman & Bodenfors Göteborg

Sometimes you have to go back to where it all began to go further than you have ever been before. To take a step back, get back to your roots, recharge your batteries, start fresh. This is a new beginning. read more

Lobelia rocking it outPlants have never been more current than right now. And Plantagen has never had as many plants in store as right now. To show a part of their great range in a new way we turned the plants into superstars and let them get loose to some our most beloved smash hits.Orchid … read more

This is the second music-video-commercial for Sweden’s biggest pension fund. Most Swedes think that retirement and pensions funds are complicated. But as the film plays out, it’s not. As always, the hero is Father Time, the spokesperson of AMF. read more

This campaign, for Swedish supermarket chain Coop, reveals what happens in your body when you switch to eating organic food. Coop has been a pioneer for organic food in Sweden since the 1980s – helping farmers switch from conventional to organic, working to make organic food more ac… read more

Advertising is supposed to reach everyone. No matter where you live, how much you earn, what you enjoy doing, or where you come from. But the people who work in advertising are not from particularly diverse backgrounds. The Swedish advertising industry is simply too homogeneous and lacks peo… read more