RAPP, New York Follow Update

  • 437 Madison Avenue 3rd Floor
  • New York, New York 10022
  • United States
  • Phone: (+1) (212) 817-6800
  • Fax: (+1) (212) 686-7047

Personality and Profit

October 14, 2014


Ordinary consumers aren’t feeling the economic upturn in their pockets yet, so brands are still feeling the pressure from the new austerity behaviours and coping strategies RAPP identified in previous research. In order to find ways for brands to exploit these consumer trends, we looke…

RAPP Welcomes Charles Henderson As VP, Client Growth & New Business

October 6, 2014


Global integrated agency RAPP welcomes Charles Henderson as its vice president of client growth and new business, effective immediately. In this newly created role, Henderson is charged with driving local new business and marketing activities for the Southwest and Midwest regions, and also s…

RAPP Welcomes Steven Piluso As Its First U.S. Head Of Activation & Media

September 25, 2014


Piluso Will Lead the Agency’s Newly Launched Media Practice RAPP today welcomed Steven Piluso as its first U.S. Head of Activation and Media, effective immediately. As the newest member of the U.S. Executive Committee, Piluso will lead the new U.S. media practice – leveraging RAP…

Craig Elimeliah Named a 2014 Internationalist Agency Innovator

September 19, 2014


There’s a phenomenon unfolding in the field of media, one that is twofold and partially out of our hands. As consumers have grown callused to the old-fashioned forms of advertising, they propose a challenge to the minds behind content. However, this trial is an opportunity to push the …

Five RAPP LA Team Members Join Together at Inaugural Causathon to Conceive Winning App

August 14, 2014


Team’s Winning Rideshare Tracking App Designed to Improve Parkinson’s Wellness Fund Patient Transportation Experience Five friends, all RAPP LA employees, wowed the judges at the Causathon. Hack (forACause), which challenged teams to identify, solve and present a solution for a s…