R/GA, New York Follow Update

  • 350 West 39th Street
  • New York, New York 10018
  • United States
  • Phone: (+1) 212 946-4000
  • Fax: (+1) 212 946-4010

R/GA - "The Social Interview" - R/GA

  • The Social Interview
  • R/GA
  • R/GA
  • R/GA
  • United States
  • The Social Interview
Product CategoryOther Online Services
Media TypeInteractive
Awards Cannes Lions International Festival of Creativity, 2011 (Bronze Lion) for Viral Marketing
Associate Creative Director Joo Youn Paek
Associate Creative Director Christian Behrendt
Copywriter Morgan Doff
Producer Christina Guarino

Concept

Ever Googled yourself? Your prospective employers are doing the same—and checking out your tweets, status updates, and photos. Of course, you’re most likely finding out about them too. So we wanted to try a new kind of job interview: The Social Interview. We asked summer internship candidates to allow us to post three questions to their Facebook wall—not for them to answer, but for their friends to answer. It gave us a more complete picture of the candidates. With thousands of answers posted, we discovered some of the most young, social media savvy minds around

http://judgeseyesonly.com/the-social-interview