Santander - “Shrewsbury”
Banco Santander, S.A.
|Agency||Havas Worldwide London |
|Advertiser||Banco Santander, S.A.|
|Product Category||Banking, Finance, Law & Insurance|
|Campaign Name||See how it all adds up|
|Country of Production||United Kingdom|
|Date of First Broadcast/Publication||2012|
Our latest campaign for Santander shows how its 123 products can financially 'add-up' for consumers. The campaign features real Santander staff, demonstrating how Santander's 123 current account and credit card can generate significant savings, by giving current account holders cashback on household bills as well as interest on their balance, and a credit card that gives cashback on everyday spending.
So Santander and Havas Worldwide London took to the streets of Shrewsbury over a three-day period with Santander branch staff to document just how much money Santander 123 products could save the people of the town.