Euro RSCG London has launched a digital campaign to rally awareness and highlight the importance of Peace Day on September 21st.To ensure Peace Day 2012 is the biggest day of global ceasefire and non-violence ever, Euro RSCG London has created The Peace Button, an online call to arms to take notice of world peace.The campaign will be run across a range of digital and social media channels including YouTube, Facebook and Twitter. By leveraging social...

Jo Dann joins Euro RSCG London to strengthen senior planning teamEuro RSCG London's Head of Planning Rebecca Moody has hired Jo Dann for a senior Planning role at the agency.Dann will report to Moody and further strengthen the agency’s integrated planning line up.Euro RSCG's planning team boasts channel planning, social, search, management consultancy, CRM and brand expertise, whilst CEO Russ Lidstone is one of only a handful of CEOs from a planning background.Dann has over...

Russ Lidstone, CEO, Euro RSCG London and Stephen Maher, CEO, MBA will be participating in the UKTI Multi-Sector Trade Mission to China on behalf of the IPA and their agencies to promote the UK to Chinese brand owners seeking to internationalise their brands. The Mission is being led by Lord Green Minister of State for Trade & Investment and takes place next week (28th May-1st June).The Mission will coincide with the China International Fair for...

Agency campaigns for VO5, Chivas and Durex recognised at prestigious awardshttp://www.eurorscglondon.co.uk/" target="_blank">Euro RSCG London was acknowledged for its outstanding work and commercial creativity across VO5, Chivas and Durex at the 50th anniversary of the D&AD Awards, making it the second most awarded agency in the UK at D&AD.‘Pageant’ for VO5 Extreme Style was awarded two yellow pencils - recognised globally as a symbol of the very highest creative achievement – and one nomination. Working with...

Agency breaks the mould with first ever iAd to incorporate Twitpic and Camera Euro RSCG London has created the first ever iAd to use Twitpic and its camera function ahead of the next TV burst of the iconic Pliktisijiteur Village Pageant campaign which airs on the 1st May.Building on the social momentum generated since the launch of the ‘Pageant’ campaign which saw it become the 4th most viewed comedy video on YouTube within days of...