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Euro RSCG London creates animated Christmas sponsorship idents for Comet
November 24, 2011
Comet sponsors Christmas entertainment across C4 and UK TVEuro RSCG London has created a series of animated Christmas idents for Comet, the UK electrical retailer. The executions show a cosy Christmassy home and demonstrate how Comet can help with gift ideas, delivery, a ‘click and collect’ service and mobile shopping. The idents will launch during November and until 5th January.The sponsorship bumpers will support the Christmas entertainment theme across a huge range of channels on...
Euro RSCG London And Chivas Regal Create Branded Entertainment Films As Part Of A Fully Integrated Global Campaign
November 10, 2011
2010 Academy Award winner creates 'Live with Chivalry' online stories about real friendship, for the luxury whisky brandEuro RSCG London and luxury Scotch whisky Chivas Regal have created two films focussing on male friendship. Directed by 2010 Academy Award Winner Joachim Back, the films act as the online centrepiece to a fully integrated campaign which includes global TV, print, social media and digital. The online films star four male friends recounting escapades over a glass...
Euro RSCG London launches fully integrated 'content campaign' for VO5 Extreme Style
October 6, 2011
Online campaign launches VO5 story with unbranded teaser, online reveal and TV through OctoberEuro RSCG London has created an engaging content rich campaign for VO5 Extreme Style using Social networking sites, online advertising, blogger outreach and search to support the full scale TV campaign. The story is a tease and reveal campaign that spans all media.The campaign, ‘Pageant’, was directed by award winning director Adam Hashemi and is set in a small and peaceful but...
Euro RSCG London launches new global advertising campaign for Credit Suisse
September 28, 2011
Euro RSCG London is launching a new multi-media advertising campaign for its global banking client Credit Suisse. The campaign breaks this September in key markets across Europe and Asia as well as the US.Focusing on the international financial press, key airport OOH sites and a breadth of digital advertising and web content, the campaign targets the bank’s existing and prospective clients. However, in a strategic departure, the media plan also includes a variety of lifestyle...
Euro RSCG London creates Citroën DS4 sponsorship campaign for Sky One's 'An Idiot Abroad'
September 23, 2011
Euro RSCG London has created a series of tongue-in-cheek idents to support the launch of the Citroën DS4 in the UK. Directed by Richard Ayoade of Moxie Pictures - from 'The IT Crowd' and director of recent critically acclaimed debut feature film ‘Submarine’, the campaign sponsors Sky's second series of 'An Idiot Abroad'.The new Citroën DS4 is positioned as a challenge to the family car status quo and targets a more adventurous car buyer. The...
