SapientNitro Introduces Sapient CommerceNow SM
May 21, 2013
Powered by IBM Smarter Commerce, CommerceNowSM delivers a Best-In-Class E-Commerce Experience for Customers
NASHVILLE - May 21, 2013 – At the IBM Smarter Commerce Global Summit, SapientNitro, part of Sapient (NASDAQ: SAPE), today announced the debut of Sapient CommerceNowSM. CommerceNow is the latest addition to Sapient’s EngagedNow suite of offerings, the first end-to-end platform that enables brands to connect with digitally enabled consumers across an integrated set of omni-channel experiences.
Through a fully managed e-commerce platform with software, hosting and operations support powered by IBM Smarter Commerce, CommerceNow allows clients to effectively manage and adapt their buy, market, sell and service processes.
“Companies must adapt to today’s savvy, always-on consumer with personalized and highly targeted merchandising techniques,” said Chris Davey, global customer engagement platform lead at SapientNitro. “The integration of IBM’s Smarter Commerce allows us to deliver customizable e-commerce technology in real-time, ensuring that clients can meet their customers’ rapidly changing needs.”
“While there are many vendors that offer revenue-sharing, cloud-based systems, CommerceNow’s subscription-based model offers each customer its own functionality and brand experience while being able to sustain a comprehensive e-commerce platform,” said Steve Cowley, IBM’s Vice President, Sales for Industry Solutions. “SapientNitro’s ability to integrate brand communications, digital engagement, and omni-channel commerce helps its clients around the world redefine how they engage today’s connected consumers, and we see several synergies between our two organizations that we hope to capitalize on in the coming years.”
Combining the creative and technological capabilities of SapientNitro and IBM, CommerceNow’s offerings include:
- A turnkey solution: This complete, managed e-commerce solution includes all required IT infrastructure, including comprehensive store templates and integration with third-party capabilities around order management, payment processing, web analytics and e-mail service providers.
- Scalable capacity: Virtual servers can almost instantaneously respond to increased demand by bursting up the processing and memory to handle traffic spikes.
- A global solution: With global hosting, support and disaster recovery, the solution reduces time and cost for international expansion.