FRED & FARID GROUP Creative Work

Title "Millimeter"
Title (original language) "Millimètre"
Production Company RSA Films
Campaign Millimeter
Advertiser Audi
Brand Audi
Date of First Broadcast/Publication 9/2012
Product A1 Sportback
Product (original language) A1 Sportback
Business Sector Cars

The 2012 Audi A1 commercial celebrates the Audi perfection by showing all the efforts Audi puts in just one millimeter of a LED rear light. But this is just one millimeter. One Audi millimeter.

Tagline New Audi A1 Sportback. Audi condensed
Media Type Television
Creative Director Fred & Farid
Art Director Mr. Volker Gehr
Art Director Julien-Pierre Mallet
Copywriter Fred & Farid
Director Mr. Mehdi Norowzian
Producer Lisa Joseph
Agency Producer Mr. Karim Naceur
Account Manager Caroline Beneteau
Account Manager Ms. Bénédicte Muller
Account Manager Buu Tran
Account Manager Mr. Daniel Dormeyer
Post Production Sandrine De Monte
Music Benjamin Fournier-Bidoz
Music Arnaud Astruc
Advertising Manager Mr. Fabien Neel
Advertising Manager Mr. David Dargaud
Advertising Manager Marc-Andreas Brinkmann

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