Revlon is an industry-leading cosmetics brand synonymous with modern glamour. Revlon approached Squeaky asking us to reposition their iconic brand with an all new web presence.
Through a dynamic, engaging web experience, Squeaky sought to reengage Revlon's audience, thus deepening brand-consumer loyalty.
Squeaky was given the task of reestablishing Revlon's web presence. Our goal was to increase end-user participation while reestablishing Revlon as an industry-leading brand.
With the relaunch of Revlon.com, Squeaky developed an industry-leading site that created an engaging experience for end-users featuring a TAAZ virtual makeover and videos. The website went on to receive five prestigious web awards as well as garnered notable press.
Squeaky then developed a Revlon Facebook presence complete with design and implementation. With a strong communication strategy, notable campaigns geared towards philanthropy such as Revlon Run/Walk and strong product promotions/contests we have been able to grow a large community on Facebook, channeling important dialogue and feedback for Revlon.