Baldwin&, Raleigh Follow Update

  • 135 N. Harrington Street
  • Raleigh, North Carolina 27603
  • United States
  • Phone: (+1) 919.680.0900

güd - "Smelltastical" - Baldwin&

  • Smelltastical
  • güd
  • Burt's Bees, Inc.
  • Baldwin&
  • United States
  • Social Smelltastical
Product CategoryHygiene & Personal Care Products
Media TypeCase Study
Length90 Seconds


We worked hand-in-hand with Burt's Bees to develop güd, a fun line of natural, naturally awesome-smelling personal care products. And then we launched it with the Internet's first scratch-and-sniff Facebook experience.