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Pereira & O'Dell Creative Work

Title ""The Power Inside" Official Trailer"
Agency Pereira & O'Dell
Music Elias Arts
Campaign The Power Inside
Advertiser Intel Corporation
Brand Intel + Toshiba
Date of First Broadcast/Publication 7/2013
Business Sector Computers, PDAs & Calculators

“The Power Inside” ( is the story of the invasion of an alien species called Uricks that are disguised as moustaches (or unibrows). They look like facial hair and attach to your upper lip or eyebrows to control your mind. With the help of his guardian, his friends and technology, the main character, Neil, discovers he’s the only guy who can stop the invasion.

The film is directed by Will Speck and Josh Gordon (“Blades of Glory” and “The Switch”), starring Harvey Keitel (“Reservoir Dogs”), Craig Roberts (“Submarine”), Analeigh Tipton (“Crazy, Stupid, Love”), Reid Ewing (“Modern Family”) Zack Pearlman (“The Inbetweeners”), and the audience.

The audience is given a choice to join the fight or take a side -- Uricks or Guardians. Go to the to watch the trailer as well as casting call instructions from the directors where you can audition and be a part of the film. You can also follow the experience on Facebook at

Episode 1 airs Thursday, August 15. Episodes air Thursdays at 11am PST (6 episodes) 

Media Type Movie Trailer
Length104 seconds
More Information
Production Company Furlined in association with Love Child
Producer Jan Wieringa
Writer Matt Robinson
Editor Rick Pearson A.C.E.
Trailer Editor Nina Kawasaki
Director Speck/Gordon
Director of Photography Jo Willems
Special Effects / VFX Zoic
Special Effects / VFX Matt Olmon
Executive Producer Cally Morton
Executive Creative Director Mr. Jaime Robinson
Creative Director Jason Apaliski
Art Director Mr. Chris Adams
Art Director Mr. Brett Beaty
Chief Creative Officer Mr. PJ Pereira
Copywriter Neil Ramanan
Production Company Producer Mrs. Diane McArter
Production Company Producer Mr. David Thorne
Project Manager Jennifer McConville
Agency Producer Bill Spangler
Post Production Ms. Chris Ott
Sound Designer Mr. Peter Rincon
Graphics Laundry
Executive Account Director Mr. Gary Theut
Strategy Director Mr. Justin Cox
      Copywriter Mr. Ross Cavin
Executive Agency Producer Mr. Jeff Ferro
Sr. Integrated Producer Ms. Kelsie Van Deman
Account Director Henry Arlander
Account Executive Lisl Schilperoort
VP, Strategy Mr. Nick Chapman
VP of Media Mr. Joshua Brandau
Media Strategist Andrew Matthews
Media Strategist Pete Fishman
Assistant Media Strategist Ms. Katie McKinley
Business Affairs Director Xandra Ess
Publicist Ms. Molly Parsley
Creative Director Mr. Rob Moggach

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