Geometry Global is the largest and most geographically complete activation agency of its kind, providing brand marketers with a unique solution for an unmet need: Precision Activation. This proprietary approach focuses on the exact blend of context and content that combine to influence consumer behaviour, transforming proven communication techniques and big creative ideas into effective and profitable business growth drivers. With a team of 4000 experts in 56 markets, the global network develops highly compelling marketing programs - informed by data and insights - connecting people with brands at precisely the right times, in the right places, and right ways - making a measurable difference to clients’ businesses. Launched in June 2013, Geometry Global delivers award-winning creativity and integrated talent across a range of disciplines including Shopper, Relationship, Promotional and Experiential, Trade and Digital Marketing. Geometry Global is part of the WPP group.
Philosophy & Competitive Advantages
We help our clients sell more. That’s our philosophy in a nutshell. It’s a guiding principle that shapes the way we think, the things we recommend and the work we do in the service of our clients’ businesses.
This philosophy comes to life in how we think and work:
We’re marketers first. Our focus is on results. Our actions are based on data, analytics and consumer insights.
We see the whole field. Our marketing strategies are not driven by channels but by the consumer need. We are channel agnostic and can develop accountable marketing programs across online and offline media. Our expertise is actually part of something bigger: a truly cross-disciplinary marketing agency that is loaded with experts in experiential marketing, shopper marketing, digital marketing, relationship marketing, promotional marketing, brand strategy, and communications planning.
We row together. Work that actually works—and by that, we mean work that helps you sell more—only happens when your strategists, creators, and technologists can merge their thinking effortlessly. The talent we attract and the culture we’ve nurtured make that happen here, and we think it shows in the case histories we’ll share separately.