TBWA\Hunt\Lascaris Johannesburg

Johannesburg, South Africa


Campaign Tablet
Advertiser Standard Bank of South Africa
Brand Standard Bank
Date of First Broadcast/Publication
Business Sector Banking & Financial Services, Investments, Stock Brokers
Tagline Download the new app for tablets today

This ad harks back to the days when the ATM was a new amazing banking innovation, and how excited we were as children to have our first banking experience on this machine. It follows the journey of a little girl walking through town with her dad with her child-like imagination running wild as she imagines all her favourite toys and characters. Finally she gets to her destination and places her bank card into the ATM which she excitedly imagines as this giant toy robot. These days banking is seen as this mundane daily chore. Finally Standard Bank have launched a groundbreaking new app - that has some amazing new features and functions - and is sure to put the joy back into your banking experience.

Media Type Television & Cinema
Market South Africa
More Information http://www.standardbank.co.za/app
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Audio Post Production
Post Production Pudding
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