Sr. Director, CRM
Robert Bachle is an experienced digital marketing and customer relationship management consultant with over 15 years experience helping clients conceive, develop, and deploy response-generating interactive marketing programs. His background includes media strategy and planning, management consulting, database analytics, user experience design and integrated marketing communications. At NavigationArts, Bob works with clients to uncover business needs for digital marketing, and align these with the needs of prospects and customers to deliver compelling, user-friendly digital marketing solutions.
Prior to NavigationArts, Bob worked for marketing services company Wunderman, leading a team of strategy consultants, user experience designers and technologists to develop digital marketing communications on behalf of clients including Astra-Zeneca, Bayer Healthcare Pharmaceuticals, AARP, Microsoft and Time Warner Cable. Creating and deploying personalized multi-media loyalty programs, integrating telemarketing and DM with digital and mobile solutions, as well as developing social media strategies for pharmaceutical clients, were among his achievements at Wunderman.
Before Wunderman, Bob served as Management Director for DraftFCB’s gobal marketing communications efforts for clients including Motorola, Samsung Electronics, General Motors, and Hewlett-Packard. Incorporating mobile media marketing programs and personalized email marketing tactics into the digital marketing approach were among his achievements at DraftFCB.
Prior to FCBi, Robert was a manager in marchFIRST consulting’s strategic services group, where he developed e-business strategies and designed online content personalization approaches for clients including ABN AMRO Bank, Lehman Brothers, XO Communications and Prudential Insurance.
Robert also held positions with OgilvyOne, where he led online advertising efforts to reposition IBM’s range of supercomputers and servers, and National Direct Marketing Corp., where he served as a database marketing analyst and online media planner.
Bob’s accomplishments have included Effie and Webby winning programs, chairing the Digital Production Committee at the Association of American Advertising Agencies, and completing three marathons without harming his love of long-distance running. He holds a Bachelor of Arts in History from Washington University in St. Louis.
Executive Director, Mobile & Social Media
David joined Atmosphere in 2007 with the focus of driving all of the agency’s mobile marketing efforts. Prior to Atmosphere, David served as Vice President, Business Development at ipsh! New York —a pioneering company in the mobile space.
At ipsh!, Bear managed the business development, strategy, planning, creative, and account management mobile initiatives for numerous Omnicom agencies including BBDO, OMD, PHD, Tribal DDB, Targetbase, Javelin Direct and more. He was responsible for developing and launching mobile programs ranging from standard SMS text campaigns to fully integrated mobile marketing and advertising campaigns using mobile application development, blue- casting, mobile video, interactive voice response (IVR) and location- based services via GPS.
David’s previous client experience includes Jeep, HBO, Sony, Warner Brothers, Citi, Bud Light, Frito-Lay Target.
Andreas is recognized as one of the digital industry’s foremost creative branding experts. He’s renowned for his ability to aid both online and offline brands in establishing their identity, positioning, nomenclature and image. Andreas has worked on all key assignments in the agency’s history, many of which have received critical acclaim. Under Andreas’ leadership, Atmosphere has also realized five consecutive years of double-digit revenue growth and has become one of the top 30 U.S. interactive agencies.
Prior to Atmosphere, Andreas was Executive Creative Director at Frankfurt Balkind, NY for several years. A few of his major accomplishments while there included the re-branding of “theminingco.com” into “about.com,” establishing the online brand presence for Goldman Sachs, Gartner Group, Hearst New Media, and creating the “Brand Identity System” for Adobe Acrobat.
Andreas is on the Board of the AAAA’s New Media Committee, is frequently quoted in leading industry publications, and is a regular judge at high-profile creative award shows including The Circle Club, The ANDY Awards, The ONE Show, Cannes and The New York Advertising Festival.
Under Andreas’ leadership, Atmosphere has created some of the most admired and talked about work in the industry, including the GE “Pen” (which won a Gold Pencil from The One Club and a Silver Lion from Cannes), GE Ecomagination “Seed” (which was voted “Interactive ad of the year” by B2B magazine in 2007), and www.emirates.com (2008 World Luxury Award Finalist, 2009 IAC Winner - Best Airline Website, 2009- Travel d’Or - Best Airline Website).
As Managing Director, Garrett is responsible for overseeing client relationships across the agency’s entire portfolio, guiding all department disciplines and helping navigate the strategic direction of the company.
Most recently, Garrett led LG Electronics globally as Senior Vice President, Worldwide Account Director at Publicis Modem. In this role, Garrett managed over a dozen network offices to advance LG’s digital brand vision and drove business for key operating units including Home Electronics, Home Appliances and Mobile Communications.
Prior to this, Garrett applied his business development skills and a wealth of both traditional and interactive marketing experience in managing marquee brands at Atmosphere. Most notably, Garrett helped lead pitch efforts to win the Citi business and oversaw global digital marketing programs across the organization, including Global Branding, Citi Cards and the Retail and international Retail bank businesses. In addition, Garrett led the Cingular Wireless business and helped build the new brand by driving its integrated expansion in the digital space. He also played an intricate role in expanding the agency’s Johnson & Johnson relationship with brands such as Johnson & Johnson corporate, DePuy and Cordis.
Before joining Atmosphere, Garrett spent several years with Digital Pulp, where he led strategic advertising efforts and corporate website builds for prominent clients including DoubleClick, Columbia House and Plow & Hearth. During his time in traditional advertising, he spearheaded television, print and radio efforts, managing Visa USA initiatives at BBDO New York and working on behalf of clients including Globalstar, 3M and Marie Callender’s at Grey Advertising.
Garrett lives in Princeton, NJ with his wife Maria and their two sons, George and Griffin.
Executive Creative Director
As a cartooning student at New York's School of Visual Arts during the birth of the graphic novel, Stewart developed an appreciation for how a modicum of words and pictures could strategically combine to create maximum impact. As a copywriter for the last two decades, that foundation has informed Stewart’s approach to storytelling and enabled him to feel equally at home in the realms of TV, Print, Radio and Interactive.
Since joining Atmosphere in 2007, Stewart has led the creative work on nearly every account, helping to launch AT&T’s awarding winning Where Do You Live e-commerce site, re-launch the Citi Never Sleeps mantra to a global audience and enable Bud Light’s Dude campaign to reach new monosyllabic glory in the online and mobile worlds.
While helping to guide the SAP, AT&T Wireless and American Express OPEN accounts at Ogilvy New York, Stewart was a regular contributor to Amex’s renowned Official Card campaign and revisited his cartooning roots as part of the team on the seminal Adventures of Seinfeld & Superman campaign. At DDB New York, Stewart helped advance the fortunes of Amtrak, Hasbro, Hershey’s Chocolate and the island of Bermuda, which he turned into a 22 square-mile studio for the 520-spot Radio Bermuda campaign. During stints at Pedone & Partners, Lord Einstein O’Neill and Cronin & Company, Stewart honed his branding skills on Subway Restaurants, The Hershey Pasta Group (Ronzoni Pasta and American Beauty Pasta) and The Perrier Group of America (Poland Spring Water and Arrowhead Spring Water).
Over the years, Stewart1s work has been recognized by the Cannes festival, the Andy Awards, the One Show, the Clios, the Addy Awards, D&AD, the Art Directors Club and, most recently, the Web Marketing Association and OMMA Awards. When he1s not working, Stewart can most likely be found combing through graphic novels with his wife and 3 sons in Livingston, NJ.
Group Account Director
Chris comes to Atmosphere Proximity with almost twenty years of professional services experience, both as a strategic management consultant, and as an award winning digital marketer. An interactive strategist and team leader at digital agencies around the country, Marquardt has a wide breadth of industry experience and new business insight. Prior to this role, Chris was an SVP, Group Account & New Business Development Director at RAPP Worldwide working on Bayer, Travel Channel, Macy’s and the NFL. Other positions Chris has held include high level posts at iCrossing Inc, Organic and Modem Media. “Chris is an inspired collaborator, leader and proven talent. He will make a big impact on our work,” said Andreas Combuechen, Atmosphere Proximity’s Chairman, CEO and Chief Creative Officer.
A frequent facilitator and presenter at interactive and direct marketing industry conferences and events, Chris brings with him some of the top awards in digital marketing. Marquardt is a graduate of Swarthmore College with a B.A in Economics and received a MBA from London Business School.
Tim is a graduate of the Milwaukee Institute of Art & Design (MIAD), where he majored in Graphic Design. Upon graduating in 1998, Tim began teaching and has continued to be an educator to this day. Tim has taught at MIAD, University of Wisconsin — Milwaukee and currently is a professor at The School of Visual Arts in New York.
As a Creative Professional, Tim has over 15 years of experience in the Creative Industry and has worked on brands such as Adobe, Altoids, Benjamin Moore, Budweiser, Burton Snowboards, Marc Ecko, Marc Jacobs, MTV and Showtime.
As a Creative Director at Atmosphere, Tim leads the work on a number of the agency’s accounts, including Emirates Airlines, Hertz and Johnson & Johnson.
Throughout his career he has been nominated for several Webby, ANDY and SXSW awards, and has taken home Webby awards for his work on Altoids and Marc Ecko.
David believes that technology is truly the systematic treatment of an art. As both a programmer and director of various technology groups, he has been the lead technologist on web application and site development, search engine marketing and search engine development and a variety of dynamic, engaging online and mobile experiences for a wide range of clients.
David has led the technology efforts on include the Johnson & Johnson corporate website redesign, the new global Corona.com, and Citigold global brand website. At previous points in his career he led the transition team and ongoing development of General Mills Millsberry multiplayer kid friendly website/world, Bermuda Department of Tourism website relaunch and General Mills MyFruitRollup customization and ecommerce web application. Additionally, he was part of the creative team and led the development group on Yoplait's three year digital "So Good Girls" and Bikini campaign, focusing on the health and weight management benefits of Yoplait.
Immediately prior to joining Atmosphere, David was VP, Creative Technology Director at Publicis Dialog, growing the development and interactive production team and practices from scratch to support their growing interactive group. Clients included General Mills, Bermuda Department of Tourism and Sanofi Aventis. Prior to that, as Technology Director of Darwin Digital (a Saatchi & Saatchi early interactive agency), he was integral to online campaigns and sites for clients such as Procter & Gamble, General Mills, Allied Domecq and Kodak. At iTurf, the online community hub of ecommerce/brick and mortar retailer Delia*s, he led the internal marketing development group. In collaboration with the Creative Director he developed integrated marketing campaigns within the various network sites (Gurl, theSpark, SparkNotes, iTurf) for clients including Procter & Gamble and CapitalOne.
Executive Director, Production
Mary Anne’s first job out of college was at a small video production company, producing management training tapes like ‘Discovering Common Ground’ and ‘Searching for Success.’ She decided to leave Philadelphia and moved to New York with hopes of getting into Broadcast Production. Instead, she got a job at a small interactive company. They were pioneers, developing touch screen kiosks, CD-ROM games, interactive movies, medical product demos and some of the first commercial websites for clients like Pringles and Amstel.
Mary Anne then moved on to MVBMS/EuroRSCG, where she managed website development and online advertising for Volvo Cars of North America, as well as other clients including International Paper and Coppertone. Mary Anne then joined IBM as a consultant to establish global content management teams and processes for their retail website, www.ibm.com/ shop, and subsequently worked at a consulting firm on a variety of websites and online advertising for clients like Tampax, Flonase, Thermacare and the AICPA. During a break from online advertising after the fall of 2001, she was the General Manager of one of the country’s leading Vespa dealerships for a few years.
She got back into the biz, leading the Cisco account at Ogilvy. During her tenure there, she helped move Cisco from traditional DM tactics toward a very thoughtful strategic approach based on customer needs. Since joining Atmosphere in 2007, she’s assembled a team and a process to manage the development and production of all global online marketing for Monster.com, launched Monster’s first mobile promotion, and now leads a team of producers across all Atmosphere accounts.
Director, Strategic Planning
Dominik is an expert for qualitative user insights, communication, channel and creative strategy development.
Prior to Atmosphere, Dominik helped clients uncover and leverage the opportunities of user-centered digital strategies as VP Digital Planning at SS+K and before as Director of Strategy at AKQA, working with clients such as Porsche, Delta Airlines, NY Jets and Coca-Cola.
He also ran his own ethnographic consulting company, uncovering international consumer trends and helping Fortune 500 companies apply insights in their product and marketing strategy.
In addition to his work in the online agency industry, Dominik recently launched the next generation online product advice network groopi.es and is working on making it the next epinions.com.
Dominik has a passion for combining great brands with disruptive technologies to create new business opportunities and inspired users.
Dominik hails from Munich, Germany, where he also worked in the interactive space, helping guide the early beginnings of internet strategy for clients such as Audi and HypoVereinsbank.
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