At EMM we work with top-level management at blue-chip companies in over 50 global markets. We work closely with marketing and procurement on media pitches, where 20% improvement in media value is commonplace when the right tactics are adopted; something for which EMM is noted.
A media audit and evaluation is as much about people as formulae. As the media sector becomes more fragmented, brands need scrutiny, support and informed advice. EMM provides reassurance that your agencies are delivering the best solutions for your brand in a climate of consistent change.
EMM recognises the need to move media services forward, in order to evaluate new media as rigorously as traditional media.
With over a hundred media experts worldwide EMM has a fully international approach which enables us to provide Effective Media Management locally and globally.
Truly global companies choose and trust EMM - let us show you how EMM is different.
Philosophy & Competitive Advantages
We have always been able see the bigger picture... details are only of interest through the trends and changes they reflect.
EMM prefers the telescope to the microscope. It's a question of vision. There needs to be a balance between "media science" and everyday media decision-making.
Others stop at counting beans and crunching numbers. At EMM we go further. We analyse, explore, explain, navigate, chart the way ahead. We diagnose trends, note shifts in the landscape, spot pitfalls to avoid and opportunities to pursue. Detail is a pathway to understanding. Data is for weighing and exploring, not simply feeding into machines. Meaning comes from interpretation, not volume of information alone.
Good ideas can come from anywhere, but you must think out of the box to distinguish the good from the mediocre. It takes an openness of mind to believe in an improved outcome. This is what EMM does.