Institute of Practitioners in Advertising - IPA London, United Kingdom Effectiveness Award

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Susie Shark
Bib
If You Smoke I Smoke
Reminders
THE WINNERS

Reminders

AGENCY: adam&eveDDB
BRAND: Volkswagen
AWARD: Best Idea

Elepump
THE WINNERS

Elepump

AGENCY: adam&eveDDB
BRAND: Volkswagen
AWARD: Best Idea

Bollocks
THE WINNERS

Bollocks

AGENCY: adam&eveDDB
BRAND: Volkswagen
AWARD: Best Idea

Mailer to Fleet Customers 'Don't Forget' stamp
Don't forget it's a diesel - On-line
You Sure? Pump Nozzle
THE WINNERS

You Sure? Pump Nozzle

AGENCY: adam&eveDDB
BRAND: Volkswagen
AWARD: Best Idea

seed packet back + seed packet front
Post It Note poster
THE WINNERS

Post It Note poster

AGENCY: adam&eveDDB
BRAND: Volkswagen
AWARD: Best Idea

Visor
THE WINNERS

Visor

AGENCY: adam&eveDDB
BRAND: Volkswagen
AWARD: Best Idea

Autograph Hunter
THE WINNERS

Autograph Hunter

AGENCY: RKCR/Y&R
BRAND: Virgin Mobile
AWARD: Best New Client

Run Wyclef Run
THE WINNERS

Run Wyclef Run

AGENCY: RKCR/Y&R
BRAND: Virgin Mobile
AWARD: Best New Client

Mouse Devil
THE WINNERS

Mouse Devil

AGENCY: RKCR/Y&R
BRAND: Virgin Mobile
AWARD: Best New Client

Bollywood
THE WINNERS

Bollywood

AGENCY: RKCR/Y&R
BRAND: Virgin Mobile
AWARD: Best New Client

v.economical
THE WINNERS

v.economical

AGENCY: RKCR/Y&R
BRAND: Virgin Mobile
AWARD: Best New Client

v.flexible
THE WINNERS

v.flexible

AGENCY: RKCR/Y&R
BRAND: Virgin Mobile
AWARD: Best New Client

v.unexpected
THE WINNERS

v.unexpected

AGENCY: RKCR/Y&R
BRAND: Virgin Mobile
AWARD: Best New Client

v.overdue
THE WINNERS

v.overdue

AGENCY: RKCR/Y&R
BRAND: Virgin Mobile
AWARD: Best New Client