Title "Upside Down"
Agency Arnold Worldwide
Campaign New Beetle Convertible Integrated Campaign
Advertiser Volkswagen
Brand Volkswagen

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Media Type Billboard
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Executive Creative Director ..n L...er Subscribers Only
Creative Director C...s B....ey Subscribers Only
Creative Director Mr. Tim Brunelle
Art Director A...e E...s Subscribers Only
Art Director N...le Mc....ld Subscribers Only
Group Creative Director Mr. Alan Pafenbach
Chief Creative Officer ..n L...er Subscribers Only
Copywriter D...d W...t Subscribers Only
Copywriter Ms. Susan Ebling Corbo
Copywriter ..b Th....on Subscribers Only
Production Manager J..n G..y Subscribers Only
Account Executive Ms. Colleen McGee
Agency Producer ..y Fe....er Subscribers Only
Agency Producer K...y L...s Subscribers Only
Advertising Manager Ms. Karen Marderosian