AACC -Association des Agences Conseils en Communication Paris, France Effectiveness Award

Title "A Little Euro Can Go a Long Way"
Title (original language) "Les petits Euros font les grandes rivières"
Agency Ogilvy & Mather
Campaign Nowadays Animal Fables - Caisse d'Epargne
Advertiser Caisse d'Epargne
Brand Caisse d'Epargne

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Business SectorSubscribers Only
Problem (original language) Subscribers Only
Philosophy (original language)Subscribers Only
Media Type Radio
Length35 seconds
MarketSubscribers Only