European Association of Communications Agencies Bruxelles, Belgium Effectiveness Award



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Title "Fever"
Agency McCann London
Campaign Building Long-term Value - MasterCard
Advertiser MasterCard International
Brand MasterCard

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Date of First Broadcast/PublicationSubscribers Only
ProductSubscribers Only
Business SectorSubscribers Only
StorySubscribers Only
TaglineSubscribers Only
Media Type Television
Length60 seconds
MarketSubscribers Only
Creative Director S....en W..d Subscribers Only
Director M....el Mi.....on Subscribers Only
Account Manager Mr. Christian Pattman
Advertiser's Supervisor B..l Subscribers Only