Award Winners
- Discipline: Advertising / Full Service / Integrated
- Award Type: Creative Award
It is considered the most important and famous international competition for creative work in the world of advertising.
Each year, more than 9,000 representatives from advertising and its related industries meet to recognize and award the most creative ads in all major media. The Cannes Lions recognize creativity, innovation and excellence through TV, Print, Outdoor, Online Advertising and Websites in the art of reaching the right target audience.
In complement, Cannes pays tribute to media experts from all over the world who often play a decisive role in the success of a campaign.
Go back to list of all award shows
Each year, more than 9,000 representatives from advertising and its related industries meet to recognize and award the most creative ads in all major media. The Cannes Lions recognize creativity, innovation and excellence through TV, Print, Outdoor, Online Advertising and Websites in the art of reaching the right target audience.
In complement, Cannes pays tribute to media experts from all over the world who often play a decisive role in the success of a campaign.
Cannes Lions 2001
adidas - "Ato Boldon: Be Light" - 180 Amsterdam
| Title | "Ato Boldon: Be Light" |
| Agency | 180 Amsterdam |
| City | Amsterdam |
| Campaign | Adidas Makes you Better |
| Advertiser | adidas |
| Brand | adidas |
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| |
| Business Sector | Subscribers Only |
| Language | English |
| Tagline | Subscribers Only |
| Media Type | Television |
| Length | 60 seconds |
| Actor / Celebrity | Subscribers Only |
