Award Winners
- Discipline: Advertising / Full Service / Integrated
- Award Type: Creative Award
It is considered the most important and famous international competition for creative work in the world of advertising.
Each year, more than 9,000 representatives from advertising and its related industries meet to recognize and award the most creative ads in all major media. The Cannes Lions recognize creativity, innovation and excellence through TV, Print, Outdoor, Online Advertising and Websites in the art of reaching the right target audience.
In complement, Cannes pays tribute to media experts from all over the world who often play a decisive role in the success of a campaign.
Go back to list of all award shows
Each year, more than 9,000 representatives from advertising and its related industries meet to recognize and award the most creative ads in all major media. The Cannes Lions recognize creativity, innovation and excellence through TV, Print, Outdoor, Online Advertising and Websites in the art of reaching the right target audience.
In complement, Cannes pays tribute to media experts from all over the world who often play a decisive role in the success of a campaign.
Cannes Lions 2002
Pepsi - "Kung Fu" - CLM BBDO
| Title | "Kung Fu" |
| Title (original language) | "Kung Fu" |
| Agency | CLM BBDO |
| City | Boulogne Billancourt |
| Campaign | Kung Fu |
| Advertiser | PepsiCo Inc. |
| Brand | Pepsi |
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| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Story (original language) | Subscribers Only |
| Philosophy | Subscribers Only |
| Philosophy (original language) | Subscribers Only |
| Tagline | Subscribers Only |
| Media Type | Television |
| Length | 60 seconds |
| Market | Subscribers Only |
| Creative Director | Subscribers Only |
| Creative Director | Subscribers Only |
| Art Director | Mr. Vincent Behaeghel |
| Concept | Subscribers Only |
| Concept | Subscribers Only |
| Copywriter | Mr. Bernard Naville |
| Director | Subscribers Only |
| Production Company Producer | Subscribers Only |
| Account Director | Mrs. Valérie Accary |
| Account Director | Subscribers Only |
| Account Director | Subscribers Only |
| Account Director | Ms. Raquel Baena |
| Agency Producer | Subscribers Only |
| Agency Producer | Subscribers Only |
| Music Composer | Mr. Ken Flanagan |
| Actor / Celebrity | Subscribers Only |
| Actor / Celebrity | Subscribers Only |
| Advertising Manager | Mr. David Foulds |
| Production Company | Subscribers Only |
| Recording Studio | Subscribers Only |
