Award Winners

  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Creative Award
It is considered the most important and famous international competition for creative work in the world of advertising.

Each year, more than 9,000 representatives from advertising and its related industries meet to recognize and award the most creative ads in all major media. The Cannes Lions recognize creativity, innovation and excellence through TV, Print, Outdoor, Online Advertising and Websites in the art of reaching the right target audience.

In complement, Cannes pays tribute to media experts from all over the world who often play a decisive role in the success of a campaign.
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Cannes Lions 2002


Mizuno - "Knee" - AlmapBBDO

Title "Knee"
Title (original language) "Hueso"
Agency AlmapBBDO
City São Paulo
Campaign Mizuno Wave
Advertiser São Paulo Alpargatas
Brand Mizuno
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Product Subscribers Only
Product (original language) Subscribers Only
Business Sector Subscribers Only
Media Type Magazine
Creative Director Subscribers Only
Art Director Subscribers Only
Copywriter Mr. Dulcídio Caldeira
Photographer Subscribers Only
Illustrator Subscribers Only
Print Production Manager Mr. José Roberto Bezerra
Print Producer Subscribers Only