Award Winners

Cannes Lions International Festival of Creativity

  • Hampstead Road Greater London House
  • London, NW1 7EJ, United Kingdom
  • Phone: 20 7728 4040
  • Fax: 20 7728 4030
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Creative Award
It is considered the most important and famous international competition for creative work in the world of advertising.

Each year, more than 9,000 representatives from advertising and its related industries meet to recognize and award the most creative ads in all major media. The Cannes Lions recognize creativity, innovation and excellence through TV, Print, Outdoor, Online Advertising and Websites in the art of reaching the right target audience.

In complement, Cannes pays tribute to media experts from all over the world who often play a decisive role in the success of a campaign.
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Cannes Lions International Festival of Creativity

Direct agency: Ogilvy Argentina, Buenos Aires / Media agency: Jung von Matt, Hamburg / Independent agency: W+K, Portland / Network: BBDO / Holding: WPP / Advertiser: Ikea / Media Person: Eric Schmidt / Lion of St Mark: John Hegarty / Palme d'Or: Smuggler


Old Spice - "Responses" - Wieden + Kennedy

Title "Responses"
Agency Wieden + Kennedy
Special Effects / VFX The Mill
Campaign Smell Like A Man
Advertiser Procter & Gamble
Brand Old Spice
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Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Web Film / Viral
Length45 seconds
MarketSubscribers Only
Production Company M...on J...el Z...er (...) Subscribers Only
Editing Company R..k P...r Sc....rs Subscribers Only
Sound Design Company Stimmung
Music Company / Composer St....ng Subscribers Only
Executive Creative Director M..k Fi....ff Subscribers Only
Executive Creative Director Ms. Susan Hoffman
Creative Director E..c B....in Subscribers Only
Creative Director J...n B...ey Subscribers Only
Art Director Mr. Eric Kallman
Art Director C...g A...n Subscribers Only
Copywriter E..c K....an Subscribers Only
Copywriter Mr. Craig Allen
Director ..m K...z Subscribers Only
Account Director D...a Go....ez Subscribers Only
Agency Producer Ms. Lindsay Reed
Agency Executive Producer ..n Gr.....cz Subscribers Only