Award Winners

D&AD Awards / Yellow Pencil

  • Britannia House 68 - 80 Hanbury Street London
  • London, E1 5JL, United Kingdom
  • Phone: 020 7840 1111
  • Fax: 020 7840 0840
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Creative Award
The D&AD Awards, familiarly known as the ‘Yellow Pencils’ are the most internationally respected and prestigious creative awards for the design and advertising industry
Each year Yellow Pencils are presented at a gala ceremony in London before 2,000 guests. On the rare occasion that a piece of work breaks the mould or sets a new standard of excellence in creativity, the Black Pencil is awarded. All the winners, plus those who are awarded ‘In Book’ status, are showcased in the D&AD Annual & Showreel.
The D&AD Awards span 27 different categories encompassing all aspects of the communication mix from writing and art direction to architecture, music videos and photography. Over 24,000 items from over 60 nations were entered then judged over 10 days by over 270 of the creative A-list, eminent practitioners selected for their expertise in their field, looking for great ideas that are well executed and appropriate.
Go back to list of all award shows

D&AD 2002


  • THE WINNERS
Gold
Title:Twist
Brand:Levi's
Agency: Bartle Bogle Hegarty
Category:
  • TV & Cinema Advertising Crafts: Direction
Silver
Title:Good Doctor
Brand:Stella Artois
Agency: Lowe London
Category:
  • TV & Cinema Advertising Crafts: Cinematography
Silver
Title:Boat
Brand:Fox Sports
Agency: TBWA\Chiat\Day San Francisco
Category:
  • TV & Cinema Advertising: Campaigns
Silver
Title:Leaf Blower
Brand:Fox Sports
Agency: TBWA\Chiat\Day San Francisco
Category:
  • TV & Cinema Advertising: Campaigns
Silver
Title:Horsedrawn Carriage Driver
Brand:Bud Light
Agency: Downtown Partners
Category:
  • Radio Advertising: Campaigns
Silver
Title:Camouflage Suit Maker
Brand:Bud Light
Agency: Downtown Partners
Category:
  • Radio Advertising: Campaigns
Silver
Title:Pool
Brand:BMW
Agency: WCRS
Category:
  • TV/Cinema Special Effects
Silver
Title:Missing Piece
Brand:The Economist
Agency: Abbott Mead Vickers BBDO
Category:
  • Posters
Silver
Title:Tag (90 sec)
Brand:Nike
Agency: TBWA\Chiat\Day San Francisco
Category:
  • TV & Cinema Advertising: Over 60 secs
Silver
Title:Twist
Brand:Levi's
Agency: Bartle Bogle Hegarty
Category:
  • TV & Cinema Advertising Crafts: Special Effects
  • TV & Cinema Advertising: Up to & Including 60 secs
Silver
Title:Sofa
Brand:Reebok
Agency: Lowe London
Category:
  • TV & Cinema Advertising Crafts: Direction
Silver
Title:Wolfman
Brand:Sony PlayStation 2
Agency: TBWA\LONDON
Category:
  • TV & Cinema Advertising Crafts: Animation
  • TV & Cinema Advertising Crafts: Sound Design
Silver Nomination
Title:Good Doctor
Brand:Stella Artois
Agency: Lowe London
Category:
  • TV & Cinema Advertising Crafts: Direction
  • TV & Cinema Advertising: Cinema Commercials
  • TV & Cinema Advertising: Over 60 secs
Silver Nomination
Title:Tool Shop
Brand:Interflora
Agency: Robert/Boisen & Like-minded A/S
Category:
  • TV & Cinema Advertising Non-English: Up to & Including 30 secs.
Silver Nomination
Title:Shade Running
Brand:Nike
Agency: TBWA\Chiat\Day San Francisco
Category:
  • TV & Cinema Advertising: Up to & Including 60 secs
Silver Nomination
Title:Leaf Blower
Brand:Fox Sports
Agency: TBWA\Chiat\Day San Francisco
Category:
  • TV & Cinema Advertising: Up to & Including 30 secs
Silver Nomination
Title:Foot Long Hot Dog Inventor
Brand:Bud Light
Agency: Downtown Partners
Category:
  • TV & Cinema Advertising Crafts: Direction
Silver Nomination
Title:Parade
Brand:Delta Lloyd
Agency: TBWA\Neboko
Category:
  • TV & Cinema Advertising Non-English: Cinema Commercials
Silver Nomination
Title:Demon Baby
Brand:Volkswagen
Agency: adam&eveDDB
Category:
  • TV & Cinema Advertising Crafts: Cinematography
  • TV & Cinema Advertising Crafts: Direction
  • TV & Cinema Advertising Crafts: Soun Design
  • TV & Cinema Advertising Crafts: Use of Music
Silver Nomination
Title:Toothfairy
Brand:McDonald's
Agency: Kitchen
Category:
  • TV & Cinema Advertising Non-English: Up to & Including 60 secs.
1 2 Next