Award Winners

D&AD Awards / Yellow Pencil

  • Britannia House 68 - 80 Hanbury Street London
  • London, E1 5JL, United Kingdom
  • Phone: 020 7840 1111
  • Fax: 020 7840 0840
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Creative Award
The D&AD Awards, familiarly known as the ‘Yellow Pencils’ are the most internationally respected and prestigious creative awards for the design and advertising industry
Each year Yellow Pencils are presented at a gala ceremony in London before 2,000 guests. On the rare occasion that a piece of work breaks the mould or sets a new standard of excellence in creativity, the Black Pencil is awarded. All the winners, plus those who are awarded ‘In Book’ status, are showcased in the D&AD Annual & Showreel.
The D&AD Awards span 27 different categories encompassing all aspects of the communication mix from writing and art direction to architecture, music videos and photography. Over 24,000 items from over 60 nations were entered then judged over 10 days by over 270 of the creative A-list, eminent practitioners selected for their expertise in their field, looking for great ideas that are well executed and appropriate.
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D&Ad Awards


Nike - "Addiction" - F/Nazca Saatchi & Saatchi Publicidade Ltda.

Title "Addiction"
Title (original language) "Vicio"
Agency F/Nazca Saatchi & Saatchi Publicidade Ltda.
Campaign Addiction
Advertiser Nike
Brand Nike
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Date of First Broadcast/PublicationSubscribers Only
Business SectorSubscribers Only
LanguageEnglish
Media Type Television & Cinema
Director J...s . T..o Subscribers Only
Production Company De......rot Subscribers Only
Music Satélite
Creative Director E....do L..a Subscribers Only
Creative Director F...io Fe.....es Subscribers Only
Art Director Mr. Rodrigo Castellari
Copywriter E....do L..a Subscribers Only
Copywriter P...o P...o Subscribers Only
Agency Producer Mr. Adriano Costa
Agency Producer M...io L...ão Subscribers Only
Editor R....do J...s Subscribers Only
Editor Mr. Marcio Leitão
Head of Art J..o L...eu Subscribers Only