Award Winners

IPA Effectiveness Awards organized by Institute of Practitioners in Advertising - IPA

  • 44 Belgrave Square
  • London, SW1X 8QS, United Kingdom
  • Phone: 020 7235 7020
  • Fax: 020 7245 9904
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Effectiveness Award
The IPA Effectiveness reward and showcase the commercial power of ideas. They are the only awards ceremony where the entries have to prove that communication ideas actually delivered a return on investment. Beyond this they provide learning on how communication ideas work.
Over the last 20 years the awards scheme has been successful in generating over 1,000 rigorous proofs of advertising ideas. In 2002 the awards scheme broadened to include entries from other communication disciplines such as PR, DM and media. Thus, the database now includes case histories on how ideas manifested in packaging and sponsorship had the power to deliver profitable growth and also how integrated communication ideas have worked.
In the continual development of the Effectiveness Awards programme, two main changes have been made in 2004. These are in the areas of the Special Prizes and Entry Rules and Conditions. To encourage entries from a variety of disciplines and to forge even greater co-operation between our sister industry bodies, the PRCA and the MCCA, the Effectiveness Awards are now open to non-IPA member agencies. This year's Special Prizes reflect the IPA's drive to encourage broader participation and new learning, without diluting the Awards' fundamental focus on effectiveness and commercial return.
Go back to list of all award shows

IPA 2000


  • THE WINNERS
Shortlist
Title:Show your Support
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:A Tiny SNPCC Badge
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Naomi against Children Abuse
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Elle McPherson against Children Abuse
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Cruelty to Children must Stop
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Children are the Adults of Tomorrow
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Give Children What They Need
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Cruelty to Children is Everybody's Business
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:On a Train, on a Plane...
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Always wear your Badge
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Child Abuse
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Together we can Stop Cruelty to Children
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Innocence is a Gift
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Wear Badge
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Children Abuse must Stop
Brand:NSPCC
Agency: Saatchi & Saatchi EMEA
Category:
  • 4-Star
Shortlist
Title:Sue Beadle
Brand:CO-OP
Agency: Havas Worldwide London
Category:
  • 4-Star
Shortlist
Title:The Last Minute Rush Around the Shops
Brand:Bluewater
Agency: FCB Inferno
Category:
  • 2-Star
Shortlist
Title:You'll Find the Best...
Brand:Bluewater
Agency: FCB Inferno
Category:
  • 2-Star
Shortlist
Title:The First Christmas at Bluewater
Brand:Bluewater
Agency: FCB Inferno
Category:
  • 2-Star
Shortlist
Title:Blue Water
Brand:Bluewater
Agency: FCB Inferno
Category:
  • 2-Star