Award Winners

International Automotive Advertising Awards (IAAA)

  • 17735 Rocco Drive
  • Macomb, Michigan, 48044, United States
  • Phone: 586 226-0800
  • Fax: 586 226-0909
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Creative Award
Dedicated to advertising's most turbulent, competitive and creatively challenging arena, the International Automotive Advertising Awards (IAAA) was established to celebrate and showcase the unique challenges of automotive and related advertising and marketing worldwide.

Introduced and launched in June of 1995, the independently owned and operated IAAA receives entries in 100 auto-related categories from agencies and their suppliers from around the world. Entries are reviewed by a panel of judges comprising international, award-winning creative directors - experts in the field of automotive advertising.

The IAAA's Executive Committee is comprised of leaders in advertising for BMW, DaimlerChrysler, Ford, General Motors, Honda, Mercedes-Benz, Mitsubishi, Nissan, Volkswagen and Volvo.
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International Automotive Advertising Awards (IAAA) 2000


Volkswagen - "Carriage" - Arnold Worldwide

Title "Carriage"
Agency Arnold Worldwide
Campaign Attentive Owners - Volkswagen
Advertiser Volkswagen
Brand Volkswagen
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Date of First Broadcast/PublicationSubscribers Only
ProductSubscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television & Cinema
Length30 seconds
MarketSubscribers Only
Production Company @ra.......edia Subscribers Only
Sound Design Company ..t ..t S...d Subscribers Only
Editing Company Spot Editorial
Recording Studio Ru......rip Subscribers Only
Executive Creative Director ..n L...er Subscribers Only
Creative Director Mr. Alan Pafenbach
Creative Director L...e J...en Subscribers Only
Art Director W..l U...is Subscribers Only
Copywriter Ms. Dana Satterwhite
Director R..k L....ne Subscribers Only
Director S...e M...er Subscribers Only
Director of Photography Mr. Neil Shapiro
Producer T..y C....le Subscribers Only
Agency Producer B..l G....ll Subscribers Only
Editor Mr. Carl MacNeal
Music ..n K...e Subscribers Only
Advertising Manager El.....th V....ra Subscribers Only