Award Winners
- Discipline: Advertising / Full Service / Integrated
- Award Type: Effectiveness Award
EFFIE is recognized by agencies and advertisers as the pre-eminent award in the advertising industry. It is the only national award that honors creative achievement in meeting and exceeding advertising objectives. In short, it focuses on effective advertising, advertising that works in the marketplace. Effie rewards a marketing program.
AACC, CB News and UDA are associated to organize this competition in France.
Go back to list of all award shows
AACC, CB News and UDA are associated to organize this competition in France.
Effie France 2000
Citroën - "The ramp" - Havas Works (Now BETC or 27)
- Havas Works (Now BETC or 27)
- France
- Imagination First - Citroën
| Title | "The ramp" |
| Title (original language) | "La Rampe" |
| Agency | Havas Works (Now BETC or 27) |
| City | Levallois-Perret |
| Campaign | Imagination First - Citroën |
| Advertiser | Citroën |
| Brand | Citroën |
|
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| |
| Product | Subscribers Only |
| Product (original language) | Subscribers Only |
| Business Sector | Subscribers Only |
| Language | Français |
| Story | Subscribers Only |
| Story (original language) | Subscribers Only |
| Tagline | Subscribers Only |
| Tagline (original language) | Subscribers Only |
| Media Type | Outdoor / Out of Home |
| Market | Subscribers Only |
| Creative Director | Subscribers Only |
| Art Director | Subscribers Only |
| Copywriter | Mr. Olivier Desmettre |
| Photographer | Subscribers Only |
