Award Winners

EFFIE France organized by AACC -Association des Agences Conseils en Communication

  • 40, boulevard Malesherbes BP 66 - 08 Cedex 08
  • Paris, 75362, France
  • Phone: 01 47 42 13 42
  • Fax: 01 42 66 59 90
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Effectiveness Award
EFFIE is recognized by agencies and advertisers as the pre-eminent award in the advertising industry. It is the only national award that honors creative achievement in meeting and exceeding advertising objectives. In short, it focuses on effective advertising, advertising that works in the marketplace. Effie rewards a marketing program.
AACC, CB News and UDA are associated to organize this competition in France.
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Effie France 2002

Orange - "In The City (The Landscape)" - BETC Paris

Title "In The City (The Landscape)"
Title (original language) "Dans la ville (Le paysage)"
Agency BETC Paris
Campaign Launch Campaign - Orange
Advertiser Orange
Brand Orange
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Date of First Broadcast/PublicationSubscribers Only
Business SectorSubscribers Only
Problem (original language) Subscribers Only
Philosophy (original language)Subscribers Only
Media Type Television
Length40 seconds
MarketSubscribers Only
SoundtrackSubscribers Only
Editing Company S..y M...c Subscribers Only
Singer S...a C..z Subscribers Only
Music Company / Composer Recall
Creative Director R..mi Subscribers Only
Art Director A....lie Subscribers Only
Copywriter Mr. Etienne Turquet
Director W..g Subscribers Only
Music Composer J..n L...on Subscribers Only
Music Composer Mr. Paul McCartney