Award Winners
- Discipline: Advertising / Full Service / Integrated
- Award Type: Effectiveness Award
EFFIE is recognized by agencies and advertisers as the pre-eminent award in the advertising industry. It is the only national award that honors creative achievement in meeting and exceeding advertising objectives. In short, it focuses on effective advertising, advertising that works in the marketplace. Effie rewards a marketing program.
AACC, CB News and UDA are associated to organize this competition in France.
Go back to list of all award shows
AACC, CB News and UDA are associated to organize this competition in France.
EFFIE France
Ariel Style Liquide - "Girl" - Saatchi & Saatchi Duke
| Title | "Girl" |
| Title (original language) | "Fille" |
| Agency | Saatchi & Saatchi Duke |
| City | Saint Denis |
| Campaign | Clothes' Daily Life - Procter & Gamble |
| Advertiser | Procter & Gamble |
| Brand | Ariel Style Liquide |
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| |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Tagline | Subscribers Only |
| Tagline (original language) | Subscribers Only |
| Media Type | Outdoor / Out of Home |
| Market | Subscribers Only |
| Creative Director | Subscribers Only |
| Art Director | Subscribers Only |
| Copywriter | Mr. Jean-François Fournon |
| Director of Photography | Subscribers Only |
| Account Director | Subscribers Only |
| Advertising Manager | Mrs. Monica Menghini |
