Award Winners
- Discipline: Advertising / Full Service / Integrated
- Award Type: Effectiveness Award
EFFIE is recognized by agencies and advertisers as the pre-eminent award in the advertising industry. It is the only national award that honors creative achievement in meeting and exceeding advertising objectives. In short, it focuses on effective advertising, advertising that works in the marketplace. Effie rewards a marketing program.
AACC, CB News and UDA are associated to organize this competition in France.
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AACC, CB News and UDA are associated to organize this competition in France.
EFFIE France 2004
Wilkinson Sword - "Intuition" - JWT Paris
| Title | "Intuition" |
| Title (original language) | "Intuition" |
| Agency | JWT Paris |
| City | Neuilly-sur-Seine |
| Campaign | Purely Feminine - Wilkinson Sword |
| Advertiser | Energizer Holdings, Inc. |
| Brand | Wilkinson Sword |
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| |
| Date of First Broadcast/Publication | Subscribers Only |
| Product | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Television |
| Length | 30 seconds |
| Market | Subscribers Only |
| Account Manager | Subscribers Only |
| Co-Managing Director | Subscribers Only |
| Advertising Manager | Ms. Anne-Lise Gaget |
