Award Winners

EFFIE Germany organized by Gesamtverbandes Kommunikationsagenturen GWA

  • Friedensstrasse 11
  • Frankfurt am Main, 60311, Germany
  • Phone: 069 25 60 08-0
  • Fax: 069 23 68 83
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Effectiveness Award
EFFIE is recognized by agencies and advertisers as the pre-eminent award in the advertising industry. It is the only national award that honors creative achievement in meeting and exceeding advertising objectives. In short, it focuses on effective advertising, advertising that works in the marketplace.
EFFIE rewards a communication program that gives results. That's why the entrants have to explain the problem, their strategy and have to demonstrate their results. Effie in Germany has also a Social Effie contest
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Effie Germany 2001


Smart - "Subway" - Springer & Jacoby Germany

Title "Subway"
Title (original language) "U-Bahn"
Agency Springer & Jacoby Germany
Campaign Subway
Advertiser MCC Smart
Brand Smart
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Business SectorSubscribers Only
LanguageDeutsch
Media Type Print
Creative Director A..r K....ei Subscribers Only
Creative Director F....an G...m Subscribers Only
Creative Director Miss Antje Hedde
Art Director F...k A...rf Subscribers Only
Art Director Je.....te B...en Subscribers Only
Copywriter Mr. Daniel Grether
Copywriter M....el M...r Subscribers Only
Account Manager D..k H...e Subscribers Only
Account Manager Mr. Hajo Ehlers