Award Winners

EURO EFFIES / EACA Euro Effies organized by European Association of Communications Agencies

  • 152 boulevard Brand Whitlock
  • Bruxelles, 1200, Belgium
  • Phone: 02 740 0712
  • Fax: 02 740 0717
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Effectiveness Award
The EACA EURO EFFIES are the Gold Standard in Commercial Communications Effectiveness Awards. They reward not just traditional advertising but campaigns from any discipline which have achieved proven effectiveness in two or more European markets. The Euro Effies programme supports and promotes the role of commercial communications as an effective and efficient use of marketing resources. Introduced in 1996 to reward advertising that builds brands across borders, the Euro Effies were the first pan-European advertising awards to be judged on the basis of effectiveness. The EFFIE award, introduced in 1968 by the New York American Marketing Association and now celebrated in 30 countries, is the symbol of proven advertising effectiveness and a tribute to the client & agency partnership. The goal of marketing communications is to help marketers achieve their marketing objectives. The philosophy behind the EACA Euro Effies is that commercial communications should be recognised for their ability to help achieve those objectives and for their important role in marketing. The EFFIE programme supports and promotes the role of advertising as an effective and efficient use of marketing resources. To be considered for a Euro Effie, campaigns must offer proof of having met or exceeded clearly stated objectives. Judging procedures are primarily based on objective evidence of performance against goals.
Go back to list of all award shows

Euro Effies 2000


  • THE WINNERS
Silver
Title:Absolut Jam
Brand:Absolut
Agency: TBWA\PARIS
Category:
  • Press : Fast Moving Consumer Goods - Food & Beverages
Silver
Title:Absolut Take Off
Brand:Absolut
Agency: TBWA\PARIS
Category:
  • Press : Fast Moving Consumer Goods - Food & Beverages
Silver
Title:Absolut Marylin
Brand:Absolut
Agency: TBWA\PARIS
Category:
  • Press : Fast Moving Consumer Goods - Food & Beverages
Bronze
Title:Coffee Bar
Brand:MasterCard
Agency: McCann London
Category:
  • Television: Financial Services
Bronze
Title:Kids
Brand:MasterCard
Agency: McCann London
Category:
  • Television: Financial Services
Bronze
Title:Red Dress France
Brand:Playtex
Agency: BETC Paris
Category:
  • Fast Moving Consumer Goods - Non Food
Bronze
Title:Laundromat
Brand:Pringles
Agency: Grey Worldwide GmbH
Category:
  • Television: Fast Moving Consumer Good - Food & Beveragess
Bronze
Title:Handjive
Brand:Pringles
Agency: Grey Worldwide GmbH
Category:
  • Television: Fast Moving Consumer Good - Food & Beveragess
Bronze
Title:Little Plane 2
Brand:Air France
Agency: BETC Paris
Category:
  • Corporate & B To B
Bronze
Title:Women Smoke Our Cohibas
Brand:IWC International Watch Co Ltd
Agency: Wirz Werbung AG
Category:
  • Press : Luxury Products
Bronze
Title:Typical Male
Brand:IWC International Watch Co Ltd
Agency: Wirz Werbung AG
Category:
  • Press : Luxury Products
Bronze
Title:Puts The Smile Back On Your Face
Brand:Zovirax
Agency: McCann London
Category:
  • Television: Pharmaceuticals & Healthcare
Bronze
Title:Puts The Smile Back On Your Face 2
Brand:Zovirax
Agency: McCann London
Category:
  • Television: Pharmaceuticals & Healthcare
Special Print Award
Title:Absolut Jam
Brand:Absolut
Agency: TBWA\PARIS
Special Print Award
Title:Absolut Take Off
Brand:Absolut
Agency: TBWA\PARIS
Special Print Award
Title:Absolut Marylin
Brand:Absolut
Agency: TBWA\PARIS
Special Mention of the Jury
Title:Up & Go
Brand:Libero Diapers
Agency: Forsman & Bodenfors
Special Mention of the Jury
Title:Library
Brand:Libero Diapers
Agency: Forsman & Bodenfors
Special Mention of the Jury
Title:Zoo
Brand:Libero Diapers
Agency: Forsman & Bodenfors
Special Mention of the Jury
Title:Fit
Brand:Libero Diapers
Agency: Forsman & Bodenfors