Award Winners

EURO EFFIES / EACA Euro Effies organized by European Association of Communications Agencies

  • 152 boulevard Brand Whitlock
  • Bruxelles, 1200, Belgium
  • Phone: 02 740 0712
  • Fax: 02 740 0717
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Effectiveness Award
The EACA EURO EFFIES are the Gold Standard in Commercial Communications Effectiveness Awards. They reward not just traditional advertising but campaigns from any discipline which have achieved proven effectiveness in two or more European markets. The Euro Effies programme supports and promotes the role of commercial communications as an effective and efficient use of marketing resources. Introduced in 1996 to reward advertising that builds brands across borders, the Euro Effies were the first pan-European advertising awards to be judged on the basis of effectiveness. The EFFIE award, introduced in 1968 by the New York American Marketing Association and now celebrated in 30 countries, is the symbol of proven advertising effectiveness and a tribute to the client & agency partnership. The goal of marketing communications is to help marketers achieve their marketing objectives. The philosophy behind the EACA Euro Effies is that commercial communications should be recognised for their ability to help achieve those objectives and for their important role in marketing. The EFFIE programme supports and promotes the role of advertising as an effective and efficient use of marketing resources. To be considered for a Euro Effie, campaigns must offer proof of having met or exceeded clearly stated objectives. Judging procedures are primarily based on objective evidence of performance against goals.
Go back to list of all award shows

EURO EFFIES 2003


  • THE WINNERS
Gold
Title:Maasai
Brand:Land Rover
Agency: RKCR/Y&R
Category:
  • Automotive
  • Brand re-vitalisation
Gold
Title:Meercats
Brand:Land Rover
Agency: RKCR/Y&R
Category:
  • Automotive
  • Brand re-vitalisation
Gold
Title:Rhino
Brand:Land Rover
Agency: RKCR/Y&R
Category:
  • Automotive
  • Brand re-vitalisation
Gold
Title:Business
Brand:The Economist
Agency: Abbott Mead Vickers BBDO
Category:
  • Corporate
  • Small budget (less than € 5 million)
Gold
Title:Cow
Brand:The Economist
Agency: Abbott Mead Vickers BBDO
Category:
  • Corporate
  • Small budget (less than € 5 million)
Gold
Title:Flag
Brand:The Economist
Agency: Abbott Mead Vickers BBDO
Category:
  • Corporate
  • Small budget (less than € 5 million)
Gold
Title:Queens
Brand:The Economist
Agency: Abbott Mead Vickers BBDO
Category:
  • Corporate
  • Small budget (less than € 5 million)
Gold
Title:Women
Brand:The Economist
Agency: Abbott Mead Vickers BBDO
Category:
  • Corporate
  • Small budget (less than € 5 million)
Gold
Title:Conflict
Brand:The Economist
Agency: Abbott Mead Vickers BBDO
Category:
  • Corporate
  • Small budget (less than € 5 million)
Gold
Title:Art
Brand:The Economist
Agency: Abbott Mead Vickers BBDO
Category:
  • Corporate
  • Small budget (less than € 5 million)
Gold
Title:New Weapons
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
Gold
Title:Blurred
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
Gold
Title:Arrows
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
Gold
Title:Concrete
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
Gold
Title:Cup
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
Gold
Title:Floor
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
Gold
Title:Parachute
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
Gold
Title:Reduce Speed
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
Gold
Title:Gents
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
Gold
Title:Airport
Brand:Game Boy Advance
Agency: Leo Burnett United Kingdom/London
Category:
  • Consumer Durables
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