Award Winners

EURO EFFIES / EACA Euro Effies organized by European Association of Communications Agencies

  • 152 boulevard Brand Whitlock
  • Bruxelles, 1200, Belgium
  • Phone: 02 740 0712
  • Fax: 02 740 0717
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Effectiveness Award
The EACA EURO EFFIES are the Gold Standard in Commercial Communications Effectiveness Awards. They reward not just traditional advertising but campaigns from any discipline which have achieved proven effectiveness in two or more European markets. The Euro Effies programme supports and promotes the role of commercial communications as an effective and efficient use of marketing resources. Introduced in 1996 to reward advertising that builds brands across borders, the Euro Effies were the first pan-European advertising awards to be judged on the basis of effectiveness. The EFFIE award, introduced in 1968 by the New York American Marketing Association and now celebrated in 30 countries, is the symbol of proven advertising effectiveness and a tribute to the client & agency partnership. The goal of marketing communications is to help marketers achieve their marketing objectives. The philosophy behind the EACA Euro Effies is that commercial communications should be recognised for their ability to help achieve those objectives and for their important role in marketing. The EFFIE programme supports and promotes the role of advertising as an effective and efficient use of marketing resources. To be considered for a Euro Effie, campaigns must offer proof of having met or exceeded clearly stated objectives. Judging procedures are primarily based on objective evidence of performance against goals.
Go back to list of all award shows

EACA EURO EFFIES 2006

Agency Network of the Year: GREY EMEA


  • THE WINNERS
Bronze
Title:Car
Brand:Generali Insurances
Agency: BBDO Austria
Category:
  • Financial Services
Bronze
Title:Home
Brand:Generali Insurances
Agency: BBDO Austria
Category:
  • Financial Services
Bronze
Title:Image
Brand:Generali Insurances
Agency: BBDO Austria
Category:
  • Financial Services
Bronze
Title:Travel
Brand:Generali Insurances
Agency: BBDO Austria
Category:
  • Financial Services
Bronze
Title:Pantene Pro-V
Brand:Pantene
Agency: Grey Worldwide Warszawa
Category:
  • Toiletries & Beauty
Bronze
Title:Pantene Pro-V
Brand:Pantene
Agency: Grey Worldwide Warszawa
Category:
  • Toiletries & Beauty
Bronze
Title:The Recipe
Brand:MasterCard
Agency: McCann Paris
Category:
  • Financial Services
Bronze
Title:Fever
Brand:MasterCard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:Second Honeymoon
Brand:MasterCard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:Online X-Mas: Hidden Online 1
Brand:Mastercard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:OOH: Paris "Eiffel"
Brand:Mastercard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:Souvenir
Brand:Mastercard
Agency: McCann-Erickson Frankfurt
Category:
  • Financial Services
Bronze
Title:Brits "Take that"
Brand:MasterCard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:Brits "Billy Ocean"
Brand:MasterCard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:Brits "ABC"
Brand:MasterCard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:Brits "Men at work"
Brand:MasterCard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:Brits "Natasha Bedingfield"
Brand:MasterCard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:OOH: London "Taxi"
Brand:Mastercard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:OOH: "London Eye"
Brand:Mastercard
Agency: McCann London
Category:
  • Financial Services
Bronze
Title:OOH: Rome "Piazza"
Brand:Mastercard
Agency: McCann London
Category:
  • Financial Services
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