Award Winners

EURO EFFIES / EACA Euro Effies organized by European Association of Communications Agencies

  • 152 boulevard Brand Whitlock
  • Bruxelles, 1200, Belgium
  • Phone: 02 740 0712
  • Fax: 02 740 0717
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Effectiveness Award
The EACA EURO EFFIES are the Gold Standard in Commercial Communications Effectiveness Awards. They reward not just traditional advertising but campaigns from any discipline which have achieved proven effectiveness in two or more European markets. The Euro Effies programme supports and promotes the role of commercial communications as an effective and efficient use of marketing resources. Introduced in 1996 to reward advertising that builds brands across borders, the Euro Effies were the first pan-European advertising awards to be judged on the basis of effectiveness. The EFFIE award, introduced in 1968 by the New York American Marketing Association and now celebrated in 30 countries, is the symbol of proven advertising effectiveness and a tribute to the client & agency partnership. The goal of marketing communications is to help marketers achieve their marketing objectives. The philosophy behind the EACA Euro Effies is that commercial communications should be recognised for their ability to help achieve those objectives and for their important role in marketing. The EFFIE programme supports and promotes the role of advertising as an effective and efficient use of marketing resources. To be considered for a Euro Effie, campaigns must offer proof of having met or exceeded clearly stated objectives. Judging procedures are primarily based on objective evidence of performance against goals.
Go back to list of all award shows

EACA EURO EFFIES 2008

Agency Network of the Year: Grey EMEA


  • THE WINNERS
Gold
Title:Zero Rush Hour
Brand:Coca-Cola zero
Agency: Grey Copenhagen
Category:
  • FMCG
Gold
Title:Zero Stress
Brand:Coca-Cola zero
Agency: Grey Copenhagen
Category:
  • FMCG
Gold
Title:Message 1 - Five Year Plan
Brand:Coca-Cola zero
Agency: Grey Copenhagen
Category:
  • FMCG
Gold
Title:Message 2 - Jealousy
Brand:Coca-Cola zero
Agency: Grey Copenhagen
Category:
  • FMCG
Gold
Title:Message 3 - Poker
Brand:Coca-Cola zero
Agency: Grey Copenhagen
Category:
  • FMCG
Gold
Title:Message 4 - Steroïds
Brand:Coca-Cola zero
Agency: Grey Copenhagen
Category:
  • FMCG
Gold
Title:Message 5 - Week Ends
Brand:Coca-Cola zero
Agency: Grey Copenhagen
Category:
  • FMCG
Gold
Title:Message 6
Brand:Coca-Cola zero
Agency: Grey Copenhagen
Category:
  • FMCG
Gold
Title:Message 7
Brand:Coca-Cola zero
Agency: Grey Copenhagen
Category:
  • FMCG
Silver
Title:New Smart Launch
Brand:smart fortwo
Agency: BBDO Proximity
Category:
  • Automotive
Silver
Title:New Smart Launch 2
Brand:smart fortwo
Agency: BBDO Proximity
Category:
  • Automotive
Silver
Title:Dance
Brand:Vicks
Agency: Publicis London
Category:
  • Pharmaceutical & Healthcare
Silver
Title:Hugs
Brand:Vicks
Agency: Publicis London
Category:
  • Pharmaceutical & Healthcare
Silver
Title:Bavarian McDrive
Brand:McDonald's Local Relevance Promotion
Agency: Heye GmbH
Category:
  • FMCG
Silver
Title:Hüttengaudi
Brand:McDonald's Local Relevance Promotion
Agency: Heye GmbH
Category:
  • FMCG
Silver
Title:The Green Bottle
Brand:Lenor
Agency: GREY London
Category:
  • FMCG
Silver
Title:Disappear
Brand:Lenor
Agency: GREY London
Category:
  • FMCG
Silver
Title:Concentrate
Brand:Lenor
Agency: GREY London
Category:
  • FMCG
Bronze
Title:Toys (60 sec)
Brand:Seat Altea XL
Agency: Atletico International
Category:
  • Automotive
Bronze
Title:Toys
Brand:Seat Altea XL
Agency: Atletico International
Category:
  • Automotive