Award Winners

EURO EFFIES / EACA Euro Effies organized by European Association of Communications Agencies

  • 152 boulevard Brand Whitlock
  • Bruxelles, 1200, Belgium
  • Phone: 02 740 0712
  • Fax: 02 740 0717
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Effectiveness Award
The EACA EURO EFFIES are the Gold Standard in Commercial Communications Effectiveness Awards. They reward not just traditional advertising but campaigns from any discipline which have achieved proven effectiveness in two or more European markets. The Euro Effies programme supports and promotes the role of commercial communications as an effective and efficient use of marketing resources. Introduced in 1996 to reward advertising that builds brands across borders, the Euro Effies were the first pan-European advertising awards to be judged on the basis of effectiveness. The EFFIE award, introduced in 1968 by the New York American Marketing Association and now celebrated in 30 countries, is the symbol of proven advertising effectiveness and a tribute to the client & agency partnership. The goal of marketing communications is to help marketers achieve their marketing objectives. The philosophy behind the EACA Euro Effies is that commercial communications should be recognised for their ability to help achieve those objectives and for their important role in marketing. The EFFIE programme supports and promotes the role of advertising as an effective and efficient use of marketing resources. To be considered for a Euro Effie, campaigns must offer proof of having met or exceeded clearly stated objectives. Judging procedures are primarily based on objective evidence of performance against goals.
Go back to list of all award shows

EACA Euro Effies

Agency of the Year: The Brooklyn Brothers, UK & Islenska, Iceland


  • THE WINNERS
Title:Tea Time 1
Brand:Lipton
Agency: DDB PARIS
Category:
  • Product/Service Launch
Title:Tokyo Dancing Hotel (Film)
Brand:Lipton Ice Tea
Agency: DDB PARIS
Category:
  • Brand Re-vitalisation
Title:Tokyo Dancing Hotel (board)
Brand:Lipton Ice Tea
Agency: DDB PARIS
Category:
  • Brand Re-vitalisation
Title:Boring
Brand:Peugeot 3008
Agency: BETC Paris
Category:
  • Automotive
Title:Complicated
Brand:Peugeot 3008
Agency: BETC Paris
Category:
  • Automotive
Title:Disappointing
Brand:Peugeot 3008
Agency: BETC Paris
Category:
  • Automotive
Title:Ugly
Brand:Peugeot 3008
Agency: BETC Paris
Category:
  • Automotive
Title:Dynamic Rolling
Brand:Peugeot 3008
Agency: BETC Paris
Category:
  • Automotive
Title:Head Up
Brand:Peugeot 3008
Agency: BETC Paris
Category:
  • Automotive
Title:Roi Rapido
Brand:IBM
Agency: Ogilvy & Mather
Category:
  • Small Budget
Title:Roi Rapido 2
Brand:IBM
Agency: Ogilvy & Mather
Category:
  • Small Budget
Title:Roi Rapido 3
Brand:IBM
Agency: Ogilvy & Mather
Category:
  • Small Budget
Title:Roi Rapido 4
Brand:IBM
Agency: Ogilvy & Mather
Category:
  • Small Budget
Title:Roi Rapido 5
Brand:IBM
Agency: Ogilvy & Mather
Category:
  • Small Budget
Title:Roi Rapido 6
Brand:IBM
Agency: Ogilvy & Mather
Category:
  • Small Budget
Title:The Story of Firework
Brand:Deutsche Telekom
Agency: Saatchi & Saatchi
Category:
  • Best demonstration of Social Media Effectiveness
Title:Satin Air
Brand:Braun
Agency: BBDO Proximity
Category:
  • Brand Re-vitalisation
Title:Satin Air (Print)
Brand:Braun
Agency: BBDO Proximity
Category:
  • Brand Re-vitalisation
Title:Straightener
Brand:Braun
Agency: BBDO Proximity
Category:
  • Brand Re-vitalisation
Title:Haidryer
Brand:Braun
Agency: BBDO Proximity
Category:
  • Brand Re-vitalisation