Award Winners

First Boards Awards organized by Boards Magazine

  • 366 Adelaide Street West c/o First Boards Directors Magazine
  • Toronto, Ontario, M5V 1R9, Canada
  • Phone: 877 BOARDS1
  • Award Type: Creative Award
Under the auspices of Boards magazine, the First Boards Directors Award recognizes the best new, dynamic television commercial directors in the United States. Entrants come from all over the world and are represented by a known commercial production company, and may enter up to 3 reels of work broadcast during the previous calendar year.

Judges evaluate storytelling and communication, the director's potential, visual style and the overall impact of the entry.
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First Boards Awards 2003


Dentyne Ice - "Subway" - Bates North America, New York

Title "Subway"
Agency Bates North America, New York
Campaign Subway
Advertiser Warner Lambert
Brand Dentyne Ice
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Business SectorSubscribers Only
LanguageEnglish
TaglineSubscribers Only
Media Type Television
Length30 seconds
MarketSubscribers Only
Art Director J..e B...ck Subscribers Only
Copywriter M..t Mc....ld Subscribers Only