Award Winners

First Boards Awards organized by Boards Magazine

  • 366 Adelaide Street West c/o First Boards Directors Magazine
  • Toronto, Ontario, M5V 1R9, Canada
  • Phone: 877 BOARDS1
  • Award Type: Creative Award
Under the auspices of Boards magazine, the First Boards Directors Award recognizes the best new, dynamic television commercial directors in the United States. Entrants come from all over the world and are represented by a known commercial production company, and may enter up to 3 reels of work broadcast during the previous calendar year.

Judges evaluate storytelling and communication, the director's potential, visual style and the overall impact of the entry.
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First Boards Awards 2004


IKEA - "Pony" - Crispin Porter + Bogusky

Title "Pony"
Agency Crispin Porter + Bogusky
Music Human
Campaign Maybe - Ikea
Advertiser IKEA
Brand IKEA
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Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television
Length30 seconds
MarketSubscribers Only
Production Company Sm....er ..w Y..k Subscribers Only
Director St....ar Subscribers Only
Editing Company Nostromo
Post Production ..e Sy.....te Subscribers Only
Audio Post Production Ho.....rks Subscribers Only
Special Effects / VFX Swiss
Sound Design Company ..m Subscribers Only
Executive Creative Director A..x B....ky Subscribers Only
Creative Director Mr. Paul Keister
Copywriter ..b Ci.....ne Subscribers Only
Producer G..g C....ff Subscribers Only
Executive Producer Mr. Patrick Milling-Smith
Agency Producer D...d R...e Subscribers Only
Editor F...p En....om Subscribers Only