Award Winners

Asia Pacific Advertising Festival (AP AdFest) organized by Plannova Co., Ltd.

  • Srivara Road Wangthonglang 1537 Town In Town 3/1
  • Bangkok, 10310, Thailand
  • Phone: 2-530-9300
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Creative Award
The Asia Pacific Advertising Festival, or ‘AP AdFest’, is an annual event consisting of four main activities, including an annual awards contest for Asia Pacific creative works; creative seminars led by leading industry practitioners, an exhibition of suppliers to the creative industry and a forum for advertising, creative, and marketing people in the region to meet and exchange views. It is endorsed by industry associations from Bangkok, Beijing, Jakarta, Mumbai, Seoul, Tokyo, Manila and Kuala Lumpur.

Held in March every year at world-class convention facilities in Pattaya, Thailand, AP Adfest is a three-day event that is primarily attended by Asia Pacific agency creative professionals, but also attracts production suppliers, agency account management and marketing professionals from leading advertisers. Now established as the pre-eminent regional festival in the region, it has five main aims:

1. To promote and recognize creative excellence in the region.
2. To raise awareness of the profusion of cultural values and heritages in the region and encourage the development of relevant and effective advertising.
3. To act as a forum for creative exchange and learning.
4. To provide a central resource for creative people.
5. To keep all expenses and costs low to encourage maximum participation.

The focus of the Asia Pacific Advertising Festival is the exposure and future development of creative expertise and experience in Asia Pacific. The region is steeped in history and rich in cultural diversity. AP AdFest aims to reflect this variety and to recognise the standard of work developed as the region’s advertising industry matures and grows in confidence and international status.

AP AdFest processes and publicly displays more than 2,500 pieces of creative work entered for its Crystal Globe awards annually. Entries are judged on site, the week before the public event under the strictest secrecy and ethical guidelines. Creative directors and commercial producers, representing markets in the Asia Pacific region make up the panel.

The Crystal Globe Awards are open to all countries in Asia Pacific. Agencies and production houses are eligible to enter work. Awards are not given unless work is deemed to have reached the international standards set. There is only 1 Gold award given in each category but more than 1 award for Silver or Bronze can be given. The awards are respected as an accolade of creative excellence and are used to rank agency creativity by organizations and trade publications.
Go back to list of all award shows

AdFest 2013

In 2013, AdFest opens not only to Asia and Pacific but also Middle East


Gold
Title:Gardening
Brand:Penguin Books
Agency: Y&R Kuala Lumpur
Category:
  • Art Direction
Gold
Title:I Am Mumbai
Brand:Mumbai Mirror
Agency: Taproot India
Category:
  • Corporate
Gold
Title:Egypt
Brand:Maxam
Agency: JWT Shanghai
Category:
  • Best Use of Retouching/Image Manipulation
  • Computer Generated Imagery
Gold
Title:Rome
Brand:Maxam
Agency: JWT Shanghai
Category:
  • Best Use of Retouching/Image Manipulation
  • Computer Generated Imagery
Gold
Title:Cityscape
Brand:Life Cycle
Agency: DDB Worldwide Pte Limited
Category:
  • Entertainment, Recreation and Leisure
Gold
Title:Terrain
Brand:Life Cycle
Agency: DDB Worldwide Pte Limited
Category:
  • Entertainment, Recreation and Leisure
Gold
Title:Road Map
Brand:Life Cycle
Agency: DDB Worldwide Pte Limited
Category:
  • Entertainment, Recreation and Leisure
Gold
Title:Minewater
Brand:Minewater
Agency: Cheil Worldwide Inc.
Category:
  • Packaging Design
Gold
Title:Love Parking Campaign
Brand:Good Neighbours
Agency: Innocean
Category:
  • Transit Medium
Gold
Title:Tunnel
Brand:Westone
Agency: DDB Group Asia Pacific
Category:
  • Art Direction
  • Computer Generated Imagery
Gold
Title:Train
Brand:Westone
Agency: DDB Group Asia Pacific
Category:
  • Art Direction
  • Computer Generated Imagery
Gold
Title:Cafe
Brand:Westone
Agency: DDB Group Asia Pacific
Category:
  • Computer Generated Imagery
Gold
Title:Little Red Riding Hood
Brand:National Library Board
Agency: Leo Burnett
Category:
  • Best Use of Illustration
Gold
Title:The Emperor's New Clothes
Brand:National Library Board
Agency: Leo Burnett
Category:
  • Best Use of Illustration
Gold
Title:Fair Go Bro
Brand:Virgin Mobile
Agency: Havas Worldwide HQ
Category:
  • Direct Campaign for Retention/Loyalty: Business-to-Consumer
Gold
Title:Dumb Ways to Die
Brand:Metro Trains
Agency: McCann Erickson Melbourne
Category:
  • Viral
Gold
Title:Bury The Past Project
Brand:Fight eVaw (Electronic Violence Against Women)
Agency: DM9 JaymeSyfu
Category:
  • Social Media
  • Social Media
Gold
Title:A Girl
Brand:CPCR Brand Corporate
Agency: The Leo Burnett Group Thailand
Category:
  • Public Services
  • Public Services
Gold
Title:A Boy
Brand:CPCR Brand Corporate
Agency: The Leo Burnett Group Thailand
Category:
  • Public Services
  • Public Services
Gold
Title:A Girl 2
Brand:CPCR Brand Corporate
Agency: The Leo Burnett Group Thailand
Category:
  • Public Services
  • Public Services